Company Description Career Point Edutech Limited (formerly Career Point Limited) is a leading Indian education company offering comprehensive and integrated educational services across school and university management, test preparation, and allied solutions. The organization has evolved from a focused test preparation provider into a full-fledged education ecosystem serving students, parents, schools, colleges, and universities. Through franchisee centers, partner schools, e-learning platforms, and vocational programs, Career Point Edutech delivers scalable, technology-enabled learning and management solutions. With over three decades of experience, the company is known for its solid brand equity, robust operational processes, and sustained innovation. Its diversified and annuity-driven model emphasizes quality, trust, and long-term value in the education sector.
Role Description The Marketing Manager will be responsible for planning, executing, and optimizing marketing campaigns that promote Career Point Edutech Limited’s educational services and brand presence. This full time,



in office role based in Malda involves developing marketing strategies, managing local and regional campaigns, coordinating with academic and operations teams, and overseeing branding initiatives for schools, colleges, and test preparation centers. The Marketing Manager will analyze market trends, monitor competitor activity, and use data-driven insights to improve lead generation, student enrollment, and partner engagement. Daily activities include content coordination for digital and offline channels, supervising promotional events, managing vendor relationships, and ensuring consistent messaging across all marketing materials. The role also includes budget management, performance reporting, and continuous optimization of marketing activities to support business growth.
Qualifications

Candidates should possess strong skills in marketing strategy, campaign planning, and brand management.
Ca

📌 Marketing Manager Malda (India)
🏢 Career Point Edutech
📍 India