Job Description

Associate Director – Admissions

Department: Admissions

Location: Pune

Reporting To: Director – Admissions

Role Purpose

The Associate Director – Admissions shall support the Director – Admissions in planning, coordinating, executing, and monitoring the University's admissions strategy across all admission verticals. The role will ensure seamless execution of outreach, counselling, admissions operations, eligibility verification, scholarships, international admissions, and performance monitoring to achieve annual enrolment targets.

The Associate Director will be responsible for translating strategic plans into operational excellence by driving collaboration among functional teams, monitoring admissions performance, improving conversion ratios, and ensuring a superior admission experience for prospective students and parents.

Key Responsibilities

1. Admissions Planning & Execution
- Assist the Director in implementing the University's annual admissions strategy.
- Translate annual enrolment targets into region-wise, programme-wise and team-wise operational plans.




- Monitor execution of admission campaigns across all functional verticals.
- Review admissions progress periodically and recommend corrective actions.

2. Functional Coordination

Coordinate and integrate activities across:
- Admissions Outreach
- Performance Marketing
- Counselling Centre
- Admission Operations
- International Admissions
- Eligibility & Scholarships

Ensure seamless coordination among all teams for achieving admission targets.

3. Admissions Funnel Management

Monitor the complete admission lifecycle:
- Lead Generation
- Lead Qualification
- Applications
- Counselling
- Offer Generation
- Fee Collection
- Enrolment

Develop strategies to improve:
- Lead-to-Application conversion
- Application-to-Admission conversion
- Admission-to-Enrolment (Yield)

4. Outreach & Student Recruitment
- Support outreach strategy for schools, colleges, coaching institutes and educationa

📌 Associate Director of Admissions (Nashik)
🏢 Ethiqual Global
📍 Nashik