About the Role

We are looking for a Marketplace Manager with proven experience in managing and growing skincare, haircare, beauty or personal care brands across major e-commerce marketplaces.

The ideal candidate will be responsible for the overall marketplace business, including sales growth, marketplace visibility, product listings, promotions, inventory coordination, advertising, ratings & reviews, and marketplace performance.

You should have a strong understanding of how beauty brands win on platforms such as Amazon, Nykaa, Flipkart, Myntra, and other relevant marketplaces, and be comfortable working with marketplace dashboards, data and performance metrics.

Key Responsibilities1. Marketplace Business Management

- Manage day-to-day operations and performance across all key marketplaces.
- Develop and execute marketplace growth strategies to achieve monthly and annual sales targets.
- Identify opportunities to increase revenue, product visibility, conversion and average order value.
- Track marketplace trends, competitor activity, pricing and promotional strategies.
- Identify new marketplace opportunities and expansion channels.

2. Amazon & Marketplace Management

- Manage Amazon Seller/Vendor Central and other marketplace platforms.
- Manage product catalogues, listings, SKUs, variations, attributes and backend content.
- Ensure products are correctly categorised and marketplace-ready.
- Improve product detail pages to maximise visibility, CTR and conversion.
- Manage A+ Content, brand stores, enhanced content and other marketplace merchandising opportunities.

3. Marketplace Marketing & Advertising

- Plan, execute and optimise marketplace advertising campaigns.
- Manage Amazon Ads and relevant advertising platforms.
- Work with internal/agency performance marketing teams to align marketplace advertising with overall brand strategy.
- Monitor ROAS, ACOS/TACOS, CPC, CTR, conversion rate and sales contribution.
- Develop promotional strategies around launches, seasonal events and marketplace sale periods.

4. Promotions & Visibility

- Plan marketplace promotions, discounts, coupons, deals and offers.
- Participate in major marketplace events and sale campaigns.




- Work towards improving organic rankings and product discoverability.
- Identify opportunities for banners, brand stores, category placements and other marketplace visibility initiatives.

5. Inventory & Operations

- Coordinate closely with supply chain, warehouse and finance teams to maintain optimum marketplace inventory.
- Monitor stock levels, sell-through, ageing inventory and replenishment requirements.
- Prevent stock-outs and minimise excess inventory.
- Coordinate marketplace orders, cancellations, returns and operational issues.
- Ensure products remain active and available across marketplaces.

6. Ratings, Reviews & Customer Experience

- Monitor product ratings, reviews, customer feedback and marketplace complaints.
- Identify recurring customer concerns and communicate insights to the relevant teams.
- Develop strategies to improve ratings, reviews and overall product perception.
- Ensure marketplace content accurately communicates product benefits and usage.

7. Analytics & Reporting

- Track marketplace KPIs on a daily, weekly and monthly basis.
- Prepare marketplace performance reports and actionable insights.
- Analyse:
- Revenue & GMV
- Units sold
- Conversion rate
- Product rankings
- Traffic & sessions
- ROAS / ACOS / TACOS
- Average order value
- Returns & cancellations
- Ratings & reviews
- Inventory and stock cover
- Identify underperforming SKUs and recommend corrective actions.

8. Competitor & Market Analysis

- Regularly monitor competing skincare and haircare brands.
- Analyse competitor pricing, offers, product launches, ratings, reviews, content and visibility.
- Identify market gaps and opportunities for new products, bundles and marketplace strategies.
- Stay updated on marketplace trends, beauty consumer behaviour and platform developments.

9. Cross-functional Coordination

- Work closely with Brand, Marketing,



Performance Marketing, Content, Supply Chain, Finance and Product teams.
- Coordinate with marketplace account managers and external agencies.
- Ensure marketplace execution is aligned with overall brand positioning and communication.
- Support new product launches across marketplaces from catalogue creation to go-live and performance optimisation.

Requirements

- 3–6 years of experience in marketplace/e-commerce management.
- Mandatory experience with skincare, haircare, beauty, cosmetics or personal care brands.
- Solid hands-on experience with Amazon.
- Experience managing marketplaces such as Nykaa, Flipkart, Myntra, Tata CLiQ, Meesho or other relevant platforms is preferred.
- Strong understanding of marketplace advertising and promotions.
- Experience managing product catalogues, A+ content, Brand Stores and marketplace merchandising.
- Strong analytical and problem-solving skills.
- Comfortable working with Excel/Google Sheets and marketplace analytics dashboards.
- Ability to manage multiple SKUs and marketplaces simultaneously.
- Strong commercial understanding with a focus on revenue, profitability and growth.

What We Are Looking For

We are looking for someone who is hands-on and accountable for marketplace growth, not someone who only manages listings or coordinates with agencies.

The ideal candidate should be able to look at marketplace data and answer:

What is selling?
Why is it selling?
Why isn't a product selling?
What should we change?
And how do we grow marketplace revenue profitably?

Experience working with D2C beauty brands and taking products from launch to scale will be a strong advantage.

Key Performance Indicators

Success in this role will be measured through:

- Marketplace revenue growth
- Sales and profitability
- Organic product ranking and visibility
- Conversion rate improvement
- Advertising efficiency / ROAS
- New product launch performance
- Inventory availability
- Reduction in stock-outs
- Product ratings and reviews
- Marketplace market share and category growth

Pay: ₹55,000.00 - ₹75,000.00 per month

Benefits:

- Provident Fund

Work Location: In person

📌 Marketplace Manager (India)
🏢 BioTattva Brands
📍 India