Social Media Executive · Content & Community · Chandigarh · Full-time

COMPANY DESCRIPTION

Giraffe Partners is a brand and marketing consultancy for Indian manufacturing SMEs, capital markets, and growth brands. Operationally strong businesses that are commercially underestimated.

- A full-service agency that transforms bold ideas into impactful, results-driven brand experiences
- Blends visionary creativity with practical execution across social media and content, brand strategy, packaging design, video and content production, digital marketing, SEO, and custom website development
- Works with clients worldwide, including India, the USA, Canada, and Singapore
- Focuses on measurable outcomes and sustainable, data-informed growth
- Partners with businesses launching new products, scaling their digital presence, or rebranding, ensuring campaigns that both inspire and perform
- Grounded in purpose and a client-first mindset, positioning itself as a long-term partner in building strong, future-ready brands

ROLE DESCRIPTION

This is a full-time, on-site role based in Chandigarh. The Social Media Executive will create and manage social content across a portfolio of client accounts, from ideas and captions through to scheduling, community engagement, and reporting.

We are looking for a genuinely creative person who can turn a brief into content that fits each brand's voice. Part of the portfolio spans finance and B2B clients, so a basic understanding of business and financial topics helps in writing communication that is credible and accurate.

The role reports to the Social Media Manager and works closely with the design, video, and content teams to bring campaigns to life.

Day-to-day responsibilities:

- Plan and create social media content across Instagram, LinkedIn, and other platforms for a portfolio of client accounts
- Develop hooks, captions,



and post ideas that fit each brand's voice and audience
- Build and maintain content calendars and a consistent posting schedule
- Research trends, competitors, and audiences, and adapt relevant moments for each brand
- Coordinate with designers and video editors to turn ideas into finished posts
- Engage with communities: respond to comments and messages, and build interaction
- Track performance, pull insights from platform analytics, and report on what worked
- Support social content for finance and B2B clients, keeping communication accurate and on-brand
- Maintain a consistent brand voice across every client touchpoint

MUST-HAVES

- 2+ years managing social media, including experience at a marketing or creative agency
- Experience running more than one brand or client account at a time
- Strong content and copy sense, with real creativity in hooks, captions, and ideas
- Good working knowledge of Instagram and LinkedIn, and comfort reading platform analytics
- A basic understanding of business and financial topics, enough to write credibly for finance and B2B clients
- Excellent written and spoken English and Hindi
- Comfortable using scheduling tools and basic design or AI tools for content
- Reliable presence in Chandigarh for in office work

NICE-TO-HAVES

- Direct experience on finance, BFSI, B2B or professional-services accounts
- Comfort with generative AI tools for ideation and content development
- Basic design skills in Canva or similar, or basic video editing
- Familiarity with the basics of paid social

Working proficiency in Punjabi for regional audiences

HOW TO APPLY

Write to [email protected] with the subject line: Social Media Executive - [Your Name]. Please include links to two or three social media accounts you have managed, with a short note on what you did and the results.

Pay: Up to ₹25,000.00 per month

Work Location: In person

📌 Social Media Executive (India)
🏢 Giraffe Partners
📍 India