12 Sep
|
Mystic India IPC
|
Maharashtra
12 Sep
Mystic India IPC
Maharashtra
Job Type: Full-time
Job Title: Social Media ManagerCompany: Mystic India IPC – Real Estate Sales Channel PartnerExperience: 1 Year (Freshers Preferred)Annual CTC: Rs. 2,30,000 - Rs. 3,30,000Employment Type: Full-time About Us:We are a leading channel partner for top real estate developers across Mumbai. We specialize in premium residential & commercial projects and are looking for a creative Social Media Manager to build our digital brand and drive lead generation. Key Responsibilities: Brand Management:Own and grow our presence across Instagram, Facebook, Linked In & You Tube. Maintain consistent brand voice, aesthetics & positioning across all platforms. Content Creation:Plan content calendar & create/post reels, stories, creatives, project updates, site visit videos, client testimonials & team highlights. On-Ground Coverage:Shoot basic reels/stories at project sites, channel partner events, developer meets & office activities when required. Community & Lead Management:Respond to comments, DMs & inquiries within 2-3 hours. Qualify leads and coordinate with sales team for quick follow-up. Performance Campaign Management:Plan, execute and manage performance campaigns including Whats App Broadcast Campaigns, Bulk Email Campaigns & SMS Campaigns for recent launches, offers, site visit invites, and lead re-engagement.
Track campaign delivery, open rates, CTRs and conversions, maintain database segmentation & hygiene, and coordinate with sales for timely follow-ups. Analytics & Reporting:Track page insights, reach, engagement, follower growth & lead metrics. Share detailed weekly performance reports with actionables. Trend & Competitor Research:Stay updated with social media trends, viral reel formats, real estate content ideas & monitor competitor pages for benchmarking. Sales Collaboration:Work closely with sales team for timely content on new launches, limited-period offers, virtual walkthroughs, booking updates & closing announcements. Paid Campaigns:Basic knowledge of Meta Ads Manager to boost posts & run lead-gen campaigns is a plus. Requirements: Strong copywriting skills in English + [local language] with sales-oriented messaging Proficient in Canva, Cap Cut/In Shot, and basic video editing for reels/shorts Camera-friendly and comfortable shooting content on-site Analytical mindset with ability to read insights and improve content strategy Creative, proactive, and able to work in a fast-paced sales environment Knowledge of real estate buyer persona & developer ecosystem preferred
📌 Social media manager (Maharashtra)
🏢 Mystic India IPC
📍 Maharashtra