Key Result Areas
Supporting Actions

Stock and Inventory Management
- Ensure that stock reaches distributor on time
- Ensure that the delivered stock is stored properly
- Ensure that the bills are generated and paid on time
- Develop a route map for distribution of stocks to retailers

Enhance Market Presence and Product/Brand Awareness
- Develop and expand the network of distributors and retailers
- Generate orders
- Negotiate with retailers about schemes and perks of product
- Implement marketing schemes to attract consumers
- Ensure that the retailers are aware of and are delivering product knowledge to end consumers
- Collect feedback from consumers, retailers and distributors to identify pain points; understand if the customers are satisfied with the product; if they expect anything different etc
- Support retailers with tertiary sales
- Implement planned marketing and promotional strategies

People Management
- Align people with business goals
- Ensure that the sales executives are meeting their targets
- Motivating the people to perform despite challenges




- Ensure employee safety standards are met
- Ensure that the team gets the incentives and reimbursements
- Ensure that the sales executives are well trained so that they can meet performance standards and deliver targets
- Develop and retain talent

Generate revenue
- Meet distributors for primary sales in entire territory
- Drive secondary in assigned area
- Ensure that the products reach the retailer on time

Drive Product/Brand Awareness
- Convey the brand message and benefits of product to retailers
- Implement schemes for retailers to enhance tertiary sales
- Collect consumer feedback from retailers
- Plan and offer schemes to retailers to promote brand
- Collect all branding requirements
- Deliver branding materials

Consumer Relationship Management
- Ensure that billing is done on time
- Ensure that all payments between company, distributor and retailers is settled properly
- Identify the contribut

📌 TSM - Express EBO , VHIW (Kolkata)
🏢 Financial services
📍 Kolkata