12 Sep
|
Trigent Software
|
Mumbai
12 Sep
Trigent Software
Mumbai
Objectives of Role
We’re looking for a skilled and detail-oriented Campaign QC to join our marketing team. In this role, you will work closely with cross-functional teams to QC and execute complex marketing campaigns using Adobe/Braze or equivalent platforms. You’ll be instrumental in ensuring smooth campaign execution qc, optimizing performance, and providing insightful reports, all while collaborating with stakeholders to achieve key business objectives.
Requirements
Requirements:
Hands-on experience with Braze, including journey workflows, audience segmentation, energetic content, and landing page management.
Solid understanding of campaign execution processes, covering multi-channel campaigns (Email, SMS, Push, Direct Mail, Social, Paid).
Strong quality assurance (QA) skills with the ability to thoroughly test campaign components, data queries, and workflows for functionality and accuracy.
Proficiency in data validation, ensuring correct audience targeting, segmentation logic, and personalization in campaign setup.
Experience with automation and journey testing,
verifying correct message flow and audience progression through lifecycle campaigns.
Working knowledge of SQL and JavaScript to support technical validation and troubleshoot campaign-related issues.
Understanding of marketing automation principles, including triggers, scheduled sends, and engagement-based logic.
Ability to analyze campaign performance metrics and assist in identifying opportunities for campaign optimization.
Strong problem-solving and debugging abilities to resolve technical or configuration issues during QA cycles.
Adherence to data privacy regulations, anti-spam laws, and industry best practices for campaign compliance.
Skilled in documenting QA processes, test cases, and resolution steps to maintain team knowledge and audit trails.
Familiarity with ticketing/request management systems, ensuring detailed, timely updates and status tracking.
Excellent collaboration and communication sk
📌 Performance & Quality - Quality Auditing Representative (Mumbai)
🏢 Trigent Software
📍 Mumbai