Job Overview

Key Responsibilities
- Plan, launch, and optimize Google Ads campaigns including Search, Display, Shopping Ads, and Performance Max (PMax):
- Manage e-commerce PPC campaigns for Shopify stores to increase sales and reduce cost per acquisition (CPA)
- Develop and execute paid marketing strategies to scale online sales
- Conduct keyword research, audience targeting, and ad copy optimization:
- Manage Google Merchant Center and optimize product feeds for Shopping campaigns:
- Implement Conversion Rate Optimization (CRO) strategies to improve landing page performance
- Analyze campaign performance using Google Analytics (GA4) and Google Ads reports:
- Perform A/B testing on ads, creatives, and landing pages:
- Monitor and manage ad budgets to achieve maximum ROI and ROAS:
- Stay updated with the latest Google Ads, e-commerce, and PPC trends

Required Skills:
- Strong experience in Google Ads (Search, Display, Shopping Ads, Performance Max):
- Hands-on experience with Shopify e-commerce stores:




- Experience with Google Merchant Center and product feed optimization:
- Knowledge of Conversion Rate Optimization (CRO):
- Solid analytical skills using Google Analytics / GA4:
- Ability to optimize campaigns for ROAS and conversions:
- Experience with A/B testing and performance marketing strategies

Preferred Qualifications
- Google Ads Certification:
- Experience in e-commerce growth and performance marketing:
- Understanding of customer acquisition strategies and online sales growth

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:
- Paid time off

Experience:
- Google Ads: 2 years (required)
- Shopping Ads: 2 years (required)
- Performance Max: 2 years (required)
- shopify: 2 years (required)

Location:
- Janakpuri, Delhi, Delhi (required)

Work Location: In person

📌 PPC Executive with Shopify Experience (Janakpuri)
🏢 Talent Gait
📍 Janakpuri