Profile: Conversion Rate Optimization (CRO)

Experience: 2-2.5 Years
Location: Zirakpur
Employment Type: Full-Time

Key Responsibilities:
Analyze website performance metrics and user behavior using tools like Google Analytics, Hotjar, etc.
Plan, execute, and optimize A/B and multivariate tests.
Identify conversion bottlenecks and implement strategies to improve funnel performance.
Optimize landing pages, CTAs, forms, and user journeys for better engagement.
Work closely with marketing, design, and development teams to implement CRO strategies.

Monitor KPIs such as conversion rate, bounce rate, session duration, and CPA.
Prepare detailed performance reports and recommend data-backed improvements.

Required Skills:
2-3 years of experience in Conversion Rate Optimization.

Solid knowledge of Google Analytics, Google Tag Manager, and heatmap tools.
Experience with A/B testing tools (e.g., VWO, Optimizely, Google Optimize).
Excellent communication and reporting skills.

Preferred Qualifications:
Experience working with eCommerce or lead generation websites.
Knowledge of SEO & PPC integration with CRO strategies.

Pay: ₹25,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Conversation Rate Optimization (Zirakpur)
🏢 Goldcrown Labs
📍 Zirakpur