Role Overview:

As a Senior Content Strategist & Creator , you will be responsible for developing engaging, humanised, and impactful strategic content across various B2B marketing channels. Your words will shape our brand voice, resonate with our audience, and drive measurable engagement.

Application Process:

Please submit your CV along with relevant writing samples (B2B writing samples preferred).

- Shortlisted candidates will be invited to complete a short test.
- Successful candidates will then be invited to interview.

Please Note: Applicants are required to complete the Google Form below alongside their submission. Anyone who does not complete this form will not be considered for the role.

https://forms.gle/Ew57wdA16CahrDfC9 (Please copy & paste this URL into a web browser and complete the form there)

Key Responsibilities:

- Create engaging and humanised content for B2B marketing materials, including website copy, blog posts, social media content, and email campaigns. No AI use allowed for creating these assets.
- Inject humour, personality, and wit into written content while maintaining a qualified and polished tone to resonate with the target audience.




- Collaborate with the marketing team to develop creative concepts and messaging strategies that align with our client’s brand and resonate with B2B customers.
- Conduct research on industry trends and best practices to ensure that the content is relevant, compelling, and resonates with the target audience.
- Work closely with the social media team to develop content for various platforms and participate in the development of social media strategies.
- Edit and proofread content to ensure clarity, consistency, and adherence to brand guidelines.
- Take initiative in identifying and pursuing opportunities to improve content quality and effectiveness.
- Monitor and analyse the performance of content to optimise future strategies and improve engagement.

Preferred Knowledge, Skills & Abilities:

- Knowledge of Asana and Slack
- LinkedIn Social Media Campaign Management

Requirements:

- 5-8 years of experience as a copywriter
- Previous experience with B2B marketing
- Previous experience drafting copy for social media channels (especially LinkedIn)
- A degree in marketing, communications or other related fields

📌 SeniorB Social Content Strategist & Creator (India)
🏢 Marketing Essentials Lab ®
📍 India