Key Responsibilities:
- Identify target audience and understand customer needs
- Plan and create marketing funnels
- Manage social media platforms like Instagram and YouTube
- Create and manage Instagram Reels & YouTube Shorts
- Develop content calendars and posting strategies
- Write engaging hooks, captions, and content ideas

Paid Advertising:
- Run and manage Facebook & Instagram Ads using Facebook Ads Manager
- Create and optimize lead generation campaigns
- Monitor ad performance and optimize budget allocation
- Assist in running campaigns on Google Ads (Search, Display, YouTube Ads)

Analytics & Performance:
- Analyze campaign performance using Google Analytics
- Track key metrics like Reach, CTR, CPL, and Conversions
- Make data-driven decisions to improve performance

Graphics & Content Skills:
- Basic knowledge of graphic designing tools like Canva and Adobe Photoshop




- Ability to create social media creatives, thumbnails, and banners
- Basic understanding of branding and visual consistency

SEO (Search Engine Optimization):
- Basic knowledge of on-page SEO (keywords, meta tags, titles, descriptions)
- Understanding of keyword research and content optimization
- Familiarity with SEO tools is a plus

Required Skills & Tools:
- Basic understanding of Meta Ads (Facebook & Instagram Ads) & Google Ads
- Basic video editing using CapCut or Adobe Premiere Pro
- Creative mindset and willingness to learn
- Good communication skills

Job Types: Full time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Digital Marketing Executive (Nagpur)
🏢 Scholartude Web Education Private
📍 Nagpur