About the Role

We are looking for a highly analytical and result-oriented Performance Marketing Manager to drive digital acquisition and growth across paid and organic channels. The ideal candidate should have strong expertise in Google Ads, Meta Ads (Facebook & Instagram), SEM, and a good understanding of SEO.

Key Responsibilities

Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads, and other paid channels.

Drive customer acquisition and lead generation while maximizing ROI and campaign efficiency.

Manage SEM campaigns including Search, Display, and Remarketing.

Monitor and optimize key metrics such as CPL, CAC, ROAS, and Conversion Rates.

Conduct A/B testing for creatives, ad copies, landing pages, and audience targeting.

Manage and optimize marketing budgets across digital channels.

Execute paid social media strategies across Facebook, Instagram,



and other relevant platforms.

Collaborate with creative, product, tech, and CRM teams to improve campaign performance and conversion funnels.

Track, analyze, and report campaign performance using Google Analytics, Google Ads Manager, and Meta Ads Manager.

Skills & Requirements

5+ years of Performance Marketing experience.

Hands-on expertise in Google Ads and Meta Ads platforms.

Strong understanding of SEM and campaign optimization.

Experience managing large marketing budgets and driving ROI.

Strong analytical and reporting skills.

Knowledge of SEO, keyword research, and organic growth strategies will be an added advantage.

Ability to thrive in a fast-paced, growth-oriented workplace.

📌 Performance Marketing Manager (Gurugram)
🏢 Apollo 247
📍 Gurugram