Company Description Kuubiik is a global, client-focused consultancy operating in more than 150 countries, helping organizations scale through outsourcing, recruitment, and project-based delivery across all business functions. The company designs adaptable engagement models that align with each client’s goals, whether embedding dedicated talent, building teams, or delivering defined projects.

Kuubiik’s distributed team includes professionals across Asia, Europe, and the Americas, providing diverse perspectives and expertise. Leading brands such as Google, TikTok, AEM, HP, TELUS, MyRepublic, and SGS rely on Kuubiik to deliver high-impact results through tailored solutions.

Client Location : Singapore

Timezone : SGT

Role Type : Part-time, remote

Working Schedule : 9 AM - 1 PM or 1 PM - 5 PM

Contract Duration : 1-year, renewable

Client Industry : F&B; / Restaurant

Monthly Salary : USD 400 (4 hours/day)

Role Overview

One of our clients is looking for a part time Paid Media Specialist to support the marketing activities of their brand portfolio. The role will primarily focus on paid digital advertising, working across multiple brands with different audiences, positioning, and campaign objectives.

Key Responsibilities

- Set up, launch, monitor and optimise Meta Ads campaigns across Facebook and Instagram.
- Set up, launch, monitor and optimise Google Ads campaigns.
- Manage paid media activity across multiple brands, adapting campaign strategy,



targeting and messaging based on each brand’s audience and objectives.
- Monitor campaign performance, budgets, spend pacing and key KPIs.
- Track and report on metrics including ROAS, CPA/CPO, CPC, CTR and conversions.
- Analyse campaign performance and identify opportunities for optimisation.
- Coordinate with the wider marketing team on promotions, product launches and campaign calendars.
- Prepare creative briefs for paid campaigns, identifying the required formats, messaging, angles and assets needed to support campaign objectives.
- Work with the marketing and creative teams to ensure the right assets are available for campaign launches.
- Participate in the weekly marketing meeting, providing updates on campaign performance, key learnings, priorities, and upcoming activities.
- Support other digital marketing initiatives as needed.

Must-haves

- 2–3 years of relevant digital marketing experience, with hands-on paid media experience.
- Demonstrated experience managing Meta Ads and Google Ads.
- Good understanding of digital advertising metrics and campaign optimisation.
- Comfortable working across multiple brands, audiences and campaign objectives.
- Familiarity with Google Analytics / GA4 and digital campaign reporting.
- Able to independently manage campaigns from setup through optimisation once briefed.
- Organised, analytical and proactive, with good communication skills.
- Previous exposure to the F&B; industry is ideal, but not mandatory.

📌 Paid Media Specialist (India)
🏢 Kuubiik
📍 India