Drive sales, distribution, and visibility of company products across Up-to-date Trade channels (supermarkets, hypermarkets, department stores, retail chains such as Reliance Retail, Big Bazaar, More, Spencer's, D-Mart, etc.), while managing key account relationships and ensuring profitable growth.

nKey Responsibilities

nManage and grow relationships with Modern Trade key accounts (regional & national chains)

nAchieve monthly/quarterly sales targets (volume & value) for the MT channel

nNegotiate trading terms, listing fees, promotional plans, and margins with retailers

nPlan and execute in-store promotions, visibility drives, and merchandising activities

nMonitor stock availability, fill rates, and minimize out-of-stock situations

nTrack competitor activity, pricing, and shelf presence within MT outlets

nCoordinate with supply chain/logistics for timely order fulfillment

nManage trade spends and promotional budgets within P&L; guidelines

nPrepare sales reports, forecasts, and account performance reviews





nBuild joint business plans (JBPs) with key retail partners

nEnsure compliance with retailer-specific processes (PO management, invoicing, claims settlement)

nLead/mentor a team of MT executives/merchandisers, if applicable

nKey Skills & Competencies

nStrong negotiation and key account management skills

nUnderstanding of retail/category management and trade marketing

nAnalytical skills — sales data, market share, ROI on trade spends

nRelationship management with senior retail buyers/category managers

nProficiency in MS Excel/PowerPoint; exposure to SFA/DMS tools is a plus

nGood communication and cross-functional coordination ability

nQualifications & Experience

nGraduate

n3–8 years of experience in Modern Trade/Key Account Sales within FMCG, consumer durables, or retail

nPrior experience handling national/regional retail chains preferred

📌 MT - Key Accounts Manager (Mumbai)
🏢 Sunbeam Merchantile Ventures
📍 Mumbai