About StratAnalyze

StratAnalyze is a boutique growth strategy and marketing advisory firm that works with B2B companies across sectors and markets. We help clients strengthen their positioning, go-to-market strategy, sales enablement, content, digital presence, and demand-generation programs.

We are looking for a hands-on Product Marketing & Social Media Specialist who can support client engagements through strong research, writing, content development, competitive analysis, and execution.

Key Responsibilities

Positioning and Messaging

- Audit clients’ existing positioning, messaging, product narratives, websites, presentations, and marketing materials.
- Develop and refine positioning and messaging frameworks for different products, solutions, customer segments, and buyer personas.
- Translate complex technical, operational, or industry-specific capabilities into clear, differentiated, and business-oriented value propositions.
- Adapt core messaging for use across sales, partnerships, websites, campaigns, social media, and marketing collateral.
- Support the positioning and launch of current products, service offerings, and solution tiers.
- Maintain consistency of messaging across different channels and customer-facing materials.

Sales Enablement
- Audit existing sales and partnership enablement materials and identify gaps based on client priorities, active opportunities, and target accounts.
- Create and refresh:
- Corporate and product presentations
- Sales and partnership decks
- Case studies
- Product and segment one-pagers
- Solution briefs
- RFP and proposal content
- Competitor battlecards
- Webinar and event materials
- Social-selling content
- Work with StratAnalyze consultants and client stakeholders to incorporate real buyer questions, objections, and commercial priorities into enablement assets.
- Support the development of collateral for conferences, webinars, roundtables, and other industry events.
- Coordinate with designers to ensure that content is presented accurately and effectively.

Content Marketing
- Develop client-specific content calendars aligned with their positioning, campaigns, events, and business priorities.
- Research, write, edit, and repurpose content such as:
- Blogs and thought-leadership articles
- LinkedIn and X posts
- Executive social media content
- Newsletters and email campaigns
- Webinar concepts and scripts
- Case-study-led campaigns
- Website and landing-page content
- Conference-related content
- Convert long-form content into platform-appropriate social posts, short-form insights, presentation material, and campaign assets.
- Coordinate briefs, timelines, reviews, and hand-offs with designers, developers, writers, and other delivery partners.
- Ensure that all content is original, well-researched, factually accurate, and aligned with the client’s brand and commercial objectives.

Social Media Marketing




- Support the development and execution of organic social media strategies for StratAnalyze and its clients.
- Create channel-specific content instead of reproducing the same material across every platform.
- Manage or support content calendars, publishing schedules, community engagement, and performance reporting.
- Monitor relevant industry conversations, emerging topics, competitor activity, and engagement opportunities.
- Work with senior leaders and subject-matter experts to convert their ideas into compelling executive thought-leadership content.
- Track metrics such as audience quality, engagement, reach, referral traffic, community participation, and commercially relevant interactions.

X Marketing
- Develop content strategies for building credible brand and executive presence on X.
- Create short-form posts, threads, polls, event commentary, campaign content, and thought-leadership material.
- Identify relevant conversations, accounts, influencers, communities, and industry events for engagement.
- Support real-time or scheduled coverage of webinars, conferences, product announcements, and industry developments.
- Use social listening to identify content opportunities, market signals, prospect interests, and competitor activity.
- Understand platform conventions, content formats, engagement practices, and analytics.

Discord Community Marketing
- Identify and evaluate Discord communities relevant to client sectors, target audiences, and business objectives.
- Understand Discord server structures, channels, roles, moderation practices, community rules, and engagement norms.
- Develop community-participation approaches based on useful contributions rather than intrusive promotion.
- Support activities such as expert discussions, AMAs, educational sessions, community partnerships, product-feedback initiatives, and event promotion.
- Monitor conversations for recurring needs, sentiment, market insights, partnership opportunities, and product feedback.
- Help clients develop and manage their own Discord communities when appropriate.
- Track community growth, participation, engagement quality, and business-relevant outcomes.

Competitive and Market Intelligence
- Conduct structured research on competitors, market categories, customer segments, and emerging trends.
- Develop and periodically refresh competitor profiles covering:
- Positioning and messaging
- Products and capabilities
- Target segments and use cases
- Partnerships and customer announcements
- Pricing signals
- Funding and expansion activity
- Content and social media presence
- Go-to-market activity
- Convert research into concise recommendations for positioning,



content, sales conversations, and campaigns.
- Prepare competitor battlecards, comparison tables, market landscapes, and executive summaries.
- Deliver monthly competitive and positioning summaries for assigned client accounts.

Project Coordination and Client Support
- Manage multiple client deliverables while meeting agreed timelines and quality standards.
- Participate in internal and client meetings, capture requirements, and translate discussions into clear actions.
- Maintain trackers for deliverables, feedback, approvals, dependencies, and deadlines.
- Coordinate efficiently with StratAnalyze consultants, client teams, and external delivery partners.
- Incorporate feedback promptly while maintaining consistency and quality across deliverables.
- Maintain strict confidentiality regarding client information, plans, data, and intellectual property.

Required Qualifications
- 3–6 years of experience in product marketing, B2B marketing, content marketing, social media marketing, or a related role.
- Demonstrated experience in developing positioning, messaging, value propositions, and sales-enablement content.
- Excellent research, writing, editing, and presentation-development skills.
- Hands-on competence in creating and managing professional content on X.
- Practical knowledge of Discord communities, participation norms, moderation, and community-led marketing.
- Ability to understand complex products and convert them into clear, commercially relevant narratives.
- Strong competitive-research and analytical abilities.
- Ability to manage multiple client assignments and work effectively in a consulting environment.
- Strong proficiency in PowerPoint or Google Slides, Word or Google Docs, and Excel or Google Sheets.
- High attention to detail, accuracy, formatting, and brand consistency.
- Comfort using AI-assisted tools responsibly for research, ideation, content development, and productivity.

Preferred Qualifications
- Experience working with B2B technology, SaaS, healthcare, life sciences, professional services, or other complex industries.
- Experience in an agency, consulting firm, or multi-client environment.
- Familiarity with LinkedIn marketing, email campaigns, marketing automation, CRM platforms, and social media analytics.
- Experience coordinating with graphic designers, website developers, video editors, and other specialist resources.
- Familiarity with webinar, conference, and executive thought-leadership programs.

What We Are Looking For The ideal candidate combines structured thinking with strong execution. This person should be comfortable moving between market research, messaging, writing, presentations, social media, and client coordination.
- We are looking for someone who takes ownership, works with limited supervision, asks intelligent questions, responds constructively to feedback, and consistently produces polished, client-ready work.

📌 Marketing Specialist (Bengaluru)
🏢 stratanalyze
📍 Bengaluru