To drive product marketing strategies for luxury residential developments by understanding customer preferences, market trends, and competitive offerings. The role is responsible for developing compelling product concepts, creating go-to-market strategies, managing integrated marketing campaigns, supporting project launches, and collaborating with cross-functional teams to maximize brand visibility and sales performance.
Key Responsibilities:
- Product Strategy &
- Market Research
- Marketing Strategy &
- Campaign Management
- Product Launch &
- Go-to-Market Execution
- Agency &
- Stakeholder Management
- Digital Marketing &
- Brand Management
- Budget &
- Performance Management
- Cross-functional Collaboration
Knowledge, Skills and Competencies:
- Strong understanding of luxury consumer behaviour, branding, and product marketing.
- Expertise in market research, product positioning, and go-to-market strategy.
- Strong knowledge of digital marketing, integrated marketing communications, and campaign management.
- Excellent analytical, strategic thinking, and problem-solving abilities.
- Strong project management and stakeholder management skills.
- Excellent communication, presentation, and influencing skills.
- Ability to manage multiple projects and work in a fast-paced setting.
- Strong budgeting and financial management skills.
- High attention to detail and commitment to quality.
- Knowledge of the real estate industry and RERA guidelines is preferred.
📌 Manager – Residential Marketing (Bangalore Metropolitan Area)
🏢 The Management Recruitment Group (MRG)
📍 Bangalore Metropolitan Area
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