JOB DESCRIPTION

Ad Film Creative Scriptwriter

Key Requirements
- 3-6 years of hands-on experience in writing scripts for ad films, branded content, TVCs, and digital

video campaigns
- Strong storytelling skills and a deep understanding of narrative structures, character arcs, and visual

writing
- Prior experience mentoring junior writers or leading creative processes
- Ability to interpret briefs and translate brand objectives into powerful video narratives
- Strong client-facing capabilities and confidence in presenting scripts and treatments
- Sharp understanding of production workflows and collaboration with
- directors/producers
- Excellent command over language, tonality, and communication style tailored to
- audience and platform
- Awareness of cultural and regional nuances, with the ability to write for diverse
- audiences
- Comfort with feedback cycles and openness to creative collaboration

Key Responsibilities
- Interpret client briefs and develop original, effective, and engaging scripts across




- formats - from TVCs and digital ads to branded films and campaign-led content
- Work closely with internal teams - strategy, art, client servicing - to ensure narrative
- alignment with brand goals
- Write, review, and refine scripts, treatments, moodboards, and storyboards
- Lead ideation for pitch videos, film campaigns, and marquee brand moments
- Review and guide junior writers, offering constructive feedback and creative direction
- Ensure mínimal iterations through solid pre-alignment with brand tonality and
- objectives
- Participate in client meetings, script presentations, and creative discussions
- Collaborate with production teams during pre-production and on-set to maintain
- narrative fidelity
- Stay updated with industry trends, evolving content formats, and storytelling
- innovations
- Contribute to creative documentation, award entries, and case study narratives
- Maintain quality standards across all scripts, ensuring originality, clarity, a

📌 Scriptwriter (Mumbai)
🏢 White Rivers Media Solutions
📍 Mumbai