Overview

Key Responsibilities
- Content Strategy: Collaborate with technical teams to create high-quality, relevant content (e.g., whitepapers, case studies, blog posts, video scripts) that highlights our expertise and solves customer problems.
- Lead Generation: Develop and manage lead generation funnels, from initial contact to conversion, using platforms like Google Ads, LinkedIn Ads, and other targeted advertising channels.
- Social Media Management: Build and maintain our company's social media presence on platforms like LinkedIn, Twitter, and Facebook, engaging with the professional IT community.
- Website & SEO: Manage the company website, ensuring it is optimized for search engines (SEO) to improve organic traffic and user experience.
- Analytics & Reporting: Measure and report on the performance of all digital marketing campaigns, assessing against goals (ROI and KPIs).
- Market Research: Stay up-to-date with the latest digital marketing trends, technologies, and best practices in the IT industry.

Required Skills & Qualifications




- Technical Marketing Acumen: Proven experience in digital marketing, specifically for an IT, SaaS, or technology company.
- Platform Expertise: Demonstrable experience with SEO, SEM, PPC, and social media platforms.
- Analytics Proficiency: Solid knowledge of website analytics tools (e.g., Google Analytics).
- Content Creation: Excellent writing, editing, and verbal communication skills, with the ability to simplify technical concepts for a non-technical audience.
- Strategic Thinking: Solid analytical skills and data-driven thinking to inform campaign strategy.
- Collaboration: Ability to work effectively with cross-functional teams, including sales, business development, and technical experts.
- Project Management: Experience managing multiple projects and campaigns simultaneously.

Pay: ₹10,000.00 - ₹30,000.00 per month

Experience:
- total work: 1 year (preferred)

Work Location: In person

📌 Social Media Executive (Khatipura)
🏢 GKMT IT
📍 Khatipura