Job Purpose

To deliver high-quality teaching, research, and mentorship in the field of Marketing and Marketing Analytics, contributing to the overall academic excellence and industry engagement of Master School of Management, Meerut.

Key Responsibilities
- Teach undergraduate and postgraduate courses in Marketing and Marketing Analytics (e.g., Principles of Marketing, Consumer Behaviour, Brand Management, Digital Marketing, Services Marketing, Marketing Research, Data-Driven Marketing).
- Develop innovative teaching methods, case studies, and analytics-based projects to enhance student learning.
- Guide students in internships, live projects, dissertations, and data analysis assignments.
- Conduct and publish research in reputed peer-reviewed journals.
- Participate in curriculum design, review, and quality enhancement initiatives, especially in areas of digital and analytical marketing.
- Collaborate with industry partners for guest lectures, workshops, and consultancy assignments.
- Support institutional initiatives related to accreditation, ranking, and professional development.




- Contribute to departmental and institutional committees and events.

Qualifications & Experience
- Master’s degree in Marketing/Management with UGC-NET qualification (mandatory).
- Ph.D. in Marketing or related field (preferred/mandatory as per UGC norms).
- Proven research and publication record in reputed journals.
- Relevant teaching or industry experience in Marketing or Marketing Analytics will be an added advantage.

Desirable Skills
- Proficiency in marketing analytics, digital marketing tools, and CRM software.
- Knowledge of data visualization and analytics tools (e.g., Google Analytics, Power BI, Tableau, R, or Python).
- Strong understanding of market research techniques and consumer insights.
- Excellent communication, presentation, and mentoring skills.
- Ability to integrate real-world business cases and simulations in teaching.

Job Types: Full time, Part-time

Pay: ₹25

📌 Assistant Professor (Meerut)
🏢 Master School of Management Meerut
📍 Meerut