Key ResponsibilitiesPPC Campaign Management
- Plan, create, and manage PPC campaigns on Google Ads (Search, Display, YouTube, Performance Max).
- Execute paid campaigns via Meta Ads Manager (Facebook & Instagram Ads).
- Conduct keyword research, competitor analysis, and audience targeting.
- Monitor campaign performance and optimize for CPC, CPA, CTR, and ROAS.
- Perform A/B testing on ad copies, creatives, and landing pages.
- Generate performance reports and insights for stakeholders.

Social Media Marketing (SMM)
- Develop and execute paid and organic strategies on Facebook, Instagram, LinkedIn, and Twitter.
- Create engaging ad creatives and compelling ad copy.
- Manage retargeting campaigns and audience segmentation.
- Increase brand awareness, engagement, and conversions through strategic campaigns.

Social Media Optimization (SMO)
- Optimize social media profiles for better visibility and ranking.
- Improve engagement through content optimization strategies.




- Implement hashtag strategies and audience growth techniques.
- Ensure consistent branding across all social platforms.

Required Skills & Qualifications
- Proven experience in managing PPC campaigns on Google Ads and Meta Ads Manager.
- Solid understanding of campaign structure, bidding strategies, and conversion tracking.
- Experience with Google Analytics and conversion tracking setup.
- Knowledge of SMM & SMO best practices.
- Ability to analyze data and generate actionable insights.
- Strong communication and copywriting skills.
- Basic knowledge of SEO is an added advantage.

Experience required: Fresher(1 to 6 months)/ Experience(1-2 years)

Salary: As per experience

Job Types: Full-time, Permanent, Fresher

Pay: ₹10,000.00 - ₹12,000.00 per month

Work Location: In person

📌 PPC Executive (Sahibzada Ajit Singh Nagar)
🏢 Bracketscode
📍 Sahibzada Ajit Singh Nagar