Marketing Communications Specialist – Talent & Engagement

Role Purpose
Own and execute marketing communications that strengthen talent attraction, engagement and awareness across recruitment programs, campus hiring, talent communities, qualified forums, conferences and other talent-focused initiatives. The role will translate business and talent requirements into compelling, audience-specific communication across digital, social, campus and event channels.

Key Responsibilities
1. Recruitment & Talent Communications
- Develop compelling communication for job postings, hiring campaigns, talent pools and recruitment initiatives.
- Create campaign messaging for niche and high-volume talent segments.
- Develop emailers, social posts, digital creatives, landing-page content and recruitment collateral.
- Ensure consistent employer and talent proposition across all recruitment touchpoints.

2. Campus & Early-Career Communication
- Create communication for campus hiring, university partnerships, career fairs and student engagement programs.
- Develop presentations, brochures, posters,



social content and event communication targeted at students and young professionals.
- Build campaigns that position the organization as an attractive destination for emerging talent.

3. Forums, Seminars & Conferences
- Own communication for talent forums, leadership seminars, industry conferences, webinars and roundtables.
- Develop event themes, invitations, speaker profiles, agendas, promotional content and post-event communication.
- Support thought-leadership communication around recruitment, talent, AI, gig workforce, workforce transformation and related services.

4. Talent Engagement & Community Building
- Create communication journeys to attract, activate, engage and retain talent communities.
- Develop newsletters, engagement campaigns, announcements and reactivation campaigns.
- Partner with recruitment and talent teams to improve response and participation rates.

5. Content &

📌 Marketing Communications Specialist (Delhi)
🏢 Innodata
📍 Delhi