- Plan and execute email marketing campaigns.
- Manage email lists, databases, and lead segments.
- Create engaging email content and campaigns.
- Manage email automation and follow-up sequences.
- Monitor open rates, CTR, conversions, and campaign performance.
- Conduct A/B testing and optimize campaigns.
- Maintain email deliverability and database quality.
- Generate reports and analyze campaign performance.
Requirements:
- 1+ year of experience in Email Marketing.
- Good knowledge of email marketing tools such as Mailchimp, Brevo, HubSpot, etc.
- Understanding of email automation, segmentation, and lead nurturing.
- Good written and verbal communication skills.
- Basic knowledge of HTML/email templates and analytics is a plus.