About The Company

Tophat HR is a boutique consulting firm specializing in tailored and comprehensive human resources consulting and management services. We pride ourselves on delivering personalized solutions that cater to the unique needs of each client, ensuring optimal organizational growth and employee engagement. Our expertise spans various industries and organizational sizes, allowing us to provide strategic guidance, talent acquisition, and HR process optimization to help businesses thrive in competitive markets.

About The Role

Our client, a rapidly expanding advertising agency in Canada, is seeking a dedicated and detail-oriented Digital Marketing Specialist to join their team remotely. This position offers the opportunity to work permanently from home, supporting a dynamic organization that excels in digital marketing solutions such as SEO, SEM, social media marketing, reputation management, and brand creation. The role operates on a shift from 7:30 PM to 3:30 AM IST, aligning with the agency’s global client base and project timelines.

The successful candidate will be instrumental in managing client accounts, coordinating digital marketing campaigns, and ensuring the delivery of measurable results that enhance client ROI.

Qualifications

Candidates should possess a bachelor’s degree in Marketing, Business, Communications, or a related field. A minimum of 2 to 4 years of experience in client servicing, account management, or project management within a digital marketing agency is preferred. A strong understanding of various digital marketing channels including SEO, SEM, social media, content marketing, and web development is essential.





Excellent communication, presentation, and relationship-building skills are required to effectively liaise with clients and internal teams. Candidates should demonstrate strong organizational abilities, multitasking skills, and meticulous attention to detail. Proficiency with project management tools such as Trello, Asana, Teamwork, or Basecamp will be considered an advantage.

Responsibilities

Client Servicing & Account Management:

- Act as the primary point of contact for assigned clients, fostering strong and long-term relationships.
- Gain a comprehensive understanding of client requirements, business objectives, and challenges to craft tailored digital marketing strategies.
- Present campaign strategies, performance reports, and updates to clients in a professional and clear manner.
- Address client queries promptly, resolve issues efficiently, and ensure high levels of client satisfaction.

Project Management

- Oversee the end-to-end execution of digital marketing projects including SEO, PPC, social media, content creation, email marketing, and web development.
- Coordinate with internal teams such as creative, content, design, SEO, paid advertising, and development to ensure timely and within-budget delivery of all project components.
- Monitor project progress,



track key performance indicators (KPIs), and provide regular updates to clients and internal stakeholders.
- Maintain comprehensive documentation of client requirements, project scope, deliverables, and timelines.

Strategic & Operational Support

- Identify opportunities for account growth through upselling and cross-selling additional digital marketing services.
- Conduct competitor and industry research to bring innovative ideas and strategies to client campaigns.
- Ensure all campaigns adhere to best practices, meet quality standards, and align with client objectives.
- Support internal process improvements to enhance client servicing and operational efficiency.

Benefits Our client offers a market-competitive salary package of up to 75,000 INR, along with the flexibility of permanent remote work. The position provides an excellent opportunity for professional growth within a fast-paced, innovative environment. Employees will benefit from exposure to diverse digital marketing projects, ongoing skill development, and the chance to work with a talented team of marketing professionals. The organization promotes a healthy work-life balance and values employee contributions, fostering a collaborative and supportive workplace culture.

Equal Opportunity

We are an equal opportunity employer and welcome applications from individuals of diverse backgrounds, perspectives, and skills. We are committed to creating an inclusive environment and will provide accommodations at any stage of the hiring process to ensure equal access for all applicants.

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