B2B Sales & Business Development Executive

IoT | GPS Tracking | Telematics | Embedded Solutions

Company Overview

M2Cloud is a leading Brand IoT and Telematics held by Nucleus Microsystems Pvt. Ltd. company specializing in the design, development, and manufacturing of innovative tracking and connected device solutions. We offer a comprehensive portfolio including GPS Vehicle Tracking Devices, AIS-140 Vehicle Location Tracking Systems (VLTD), EV Battery Monitoring Systems (BMS), Bluetooth Trackers, Embedded Hardware, and Cloud-based Fleet Management Platforms.

In addition to our standard product range, M2Cloud provides OEM and ODM services, enabling businesses to develop customized IoT and embedded hardware solutions tailored to their specific requirements.

Job Title

B2B Sales & Business Development Executive

Location: Karol Bagh, Recent Delhi (Hybrid / Field Sales)

Employment Type: Full-Time

Experience: 35 Years

Industry: IoT, GPS Tracking, Automotive Electronics, Fleet Management, Embedded Systems

Job Summary

We are looking for an enthusiastic, target-driven, and customer-focused Business Development Executive to expand M2Cloud’s presence in the B2B market. The successful candidate will be responsible for identifying new business opportunities, generating leads, developing customer relationships, and closing sales for our IoT and telematics solutions.

The ideal candidate should possess strong communication skills, a consultative sales approach, and the ability to understand technical products and business requirements.

Key Responsibilities

- Identify and develop new B2B business opportunities across India.
- Generate qualified leads through cold calling, email campaigns, LinkedIn, referrals, networking, exhibitions, and industry events.
- Build and maintain relationships with enterprise customers, distributors, channel partners, and OEMs.
- Conduct online and onsite product presentations and demonstrations.




- Understand customer requirements and recommend suitable IoT and telematics solutions.
- Prepare quotations, proposals, and commercial offers.
- Negotiate pricing and close sales while maintaining healthy profit margins.
- Coordinate with engineering and technical teams for customized OEM/ODM projects.
- Maintain regular follow-ups with prospects and existing customers.
- Achieve monthly, quarterly, and annual sales targets.
- Maintain accurate customer records and sales activities in the CRM.
- Monitor competitor activities and identify emerging market opportunities.
- Represent the company at trade shows, exhibitions, and customer meetings.

Target Customers The role involves engaging with:
- Fleet Management Companies
- Logistics & Transportation Companies
- Automobile Dealers
- Vehicle OEMs
- EV Manufacturers
- Bus & Truck Operators
- School & Institutional Transport Operators
- Government Departments & PSU Projects
- Smart City Integrators
- Security & Surveillance Companies
- IoT Solution Providers
- System Integrators
- Telecom & Technology Companies
- Automobile Accessories Distributors

Products & Solutions to Promote
- GPS Vehicle Tracking Devices
- AIS-140 Vehicle Location Tracking Systems (VLTD)
- Fleet Management Software
- EV Battery Monitoring Systems (BMS)
- Bluetooth Asset Tracking Solutions
- Embedded IoT Hardware
- CAN Bus Solutions
- Fuel Monitoring Solutions
- Temperature Monitoring Devices
- Driver Behaviour Monitoring Systems
- OEM & ODM Product Development Services

Required Skills




- Excellent verbal and written communication skills in English and Hindi.
- Strong presentation and negotiation abilities.
- Excellent interpersonal and relationship-building skills.
- Customer-oriented approach with problem-solving ability.
- Ability to understand and explain technical products.
- Strong organizational and time management skills.
- Self-motivated with the ability to work independently.
- Proficiency in Microsoft Office, Google Workspace, and CRM software.
- Willingness to travel for customer meetings when required.

Preferred Qualifications
- Bachelor’s degree in Business Administration, Marketing, Engineering, Electronics, Computer Science, or a related field.
- MBA in Marketing or Sales is an added advantage.

Preferred Experience Candidates with prior experience in any of the following industries will be preferred:
- GPS Tracking
- Telematics
- IoT
- Automotive Electronics
- Fleet Management
- Embedded Systems
- Industrial Automation
- EV Industry
- SaaS Solutions
- Enterprise B2B Technology Sales

Key Performance Indicators (KPIs)
- Qualified Leads Generated
- Customer Meetings Conducted
- Sales Revenue Achieved
- Conversion Rate
- New Customer Acquisition
- OEM & Channel Partner Development
- Customer Retention
- Repeat Business
- Quarterly Sales Growth

What We Offer
- Competitive Salary
- Attractive Performance Incentives
- Sales Commission
- Annual Performance Bonus
- Career Growth Opportunities
- Exposure to Enterprise and OEM Customers
- Opportunity to work on cutting-edge IoT and Embedded Technologies
- Supportive and Cooperative Work Environment

Why Join M2Cloud? At M2Cloud, you’ll be part of a fast-growing technology company driving innovation in IoT, telematics, and embedded systems. You’ll work with leading enterprises, OEMs, and government organizations while contributing to solutions that power connected mobility and smart infrastructure.

Website: m2cloud.in

📌 Business Development Manager (Delhi)
🏢 Nucleus Microsystems
📍 Delhi