Role ObjectiveOwn Nootie’s brand growth, marketing strategy and customer acquisition across D2C, Amazon, Quick Commerce, social, influencer and retention channels.
Key Responsibilities
- Own brand positioning, campaigns and communication strategy.
- Develop and execute product launches and GTM plans.
- Drive content, social media and creative strategy.
- Manage paid marketing, influencer marketing and external agencies.
- Track and optimise CAC, ROAS, AOV, LTV and repeat purchase.
- Own marketing budget and channel allocation.
- Build consumer education and myth-busting campaigns.
- Lead the marketing team and set outcome-based KRAs.
- Identify growth opportunities and turn insights into action.
Ideal Candidate4–8 years in Brand / Growth / D2C / E-commerce Marketing. Preferably from D2C, FMCG, Beauty, Food, Wellness or Pet Care.
Must have
- Brand & campaign strategy
- D2C/e-commerce understanding
- Performance marketing knowledge
- Robust creative/content thinking
- Product launch/GTM experience
- Data-driven decision making
- Team/agency management
📌 Brand Manager (Delhi)
🏢 Nootie
📍 Delhi