Vision: To have an El Soul [team member] who is a self-starter. Thinks and acts like a leader, similar to El Sol Strategic Consultants' management and clients' Vision, Values and Goals. A team player with integrity and values.

nAssociate Director – Public Relations at El Sol Strategic Consultants [ESSC]

n8-14 years of experience

nLeadership & Team Management:

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- Provide strategic leadership to junior associates, consultants, and interns, ensuring effective management and mentorship.
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- Align team efforts with ESSC's Core Values, Vision, and Business Goals.
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- Develop and implement team-building initiatives to maintain high morale and a cooperative work environment.
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- Set performance metrics for the team and ensure timely reviews and feedback sessions.
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- Enforce adherence to ESSC's policies, professional ethics, and industry best practices.
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nClient & Media Relations:

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- Act as a key representative of ESSC, fostering strong relationships with high-profile clients and media houses.
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- Develop and execute media relations strategies to secure top-tier placements across print, digital, and broadcast media.
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- Maintain and leverage a robust network of media contacts, industry influencers, and thought leaders.
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- Oversee client communications, ensuring consistent and strategic messaging across channels.
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- Provide crisis communication and reputation management support to clients as needed.
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nBusiness Development & Strategy:

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- Identify and explore new business opportunities, preparing and presenting proposals to potential clients.
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- Develop and execute long-term brand marketing and PR strategies aligned with client business objectives.
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- Evaluate and optimize PR campaigns, sponsorships, partnerships, and brand collaborations.
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- Stay updated on industry trends, emerging technologies, and market insights to drive innovation.




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- Lead the development of quarterly and annual strategic roadmaps for clients.
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nEvent & Campaign Management:

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- Oversee the planning and execution of high-impact PR campaigns, press conferences, and industry events.
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- Ensure seamless coordination of promotional events and brand activations.
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- Supervise the creation of campaign materials, including briefing documents, presentations, and reports.
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- Monitor campaign performance, generating post-event analysis and recommendations for improvement.
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nContent Creation & Thought Leadership:

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- Guide the development of compelling content, including press releases, articles, white papers, and reports.
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- Oversee the production of client-facing materials such as newsletters, brochures, and promotional assets.
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- Ensure alignment of all content with brand messaging and strategic objectives.
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- Foster ESSC's thought leadership by securing speaking engagements, panel discussions, and media interviews for key stakeholders.
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nDigital & Social Media Integration:

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- Collaborate with the digital marketing team to enhance PR efforts through online platforms and social media channels.
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- Lead the development of multi-channel marketing strategies that integrate traditional and digital PR.
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- Monitor and analyze digital media trends to improve client visibility and engagement.
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- Oversee the tracking of online brand sentiment and recommend strategic adjustments when necessary.
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nFinancial & Operational Oversight:

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- Manage budgets for PR campaigns, sponsorships, and marketing initiatives.
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- Ensure cost-effective allocation of resources without compromising the quality of services delivered.
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- Track campaign performance, providing financial insights and impact assessments to senior leadership.
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- Negotiate and manage contracts with media partners, vendors, and key stakeholders.
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nClient Retention & Satisfaction:

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- Ensure 100% client satisfaction through exceptional service and consistent value delivery.
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- Address client concerns proactively, ensuring issues are resolved with strategic solutions.
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- Regularly update clients on campaign progress, PR milestones, and industry developments.
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- Cultivate long-term relationships to secure repeat business and referrals.
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nKnowledge Management & Industry Networking:

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- Stay abreast of the latest developments in PR, media, and marketing industries.
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- Build and maintain a network of media professionals, industry influencers, and strategic partners.
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- Organize monthly knowledge-sharing sessions within the team to ensure continuous professional development.
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- Represent ESSC at industry forums, networking events, and conferences.
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nCrisis Management & Risk Mitigation:

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- Lead crisis communication planning and execution for clients.
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- Ensure swift and strategic responses to reputational risks and media controversies.
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- Develop contingency plans for potential PR challenges, ensuring readiness for unforeseen events.
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- Guide the team in crafting effective crisis communication statements and public responses.
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nWorking Days: Mon - Fri (Last Saturday of the month working)

nWorking Hours: 9:30am - 6pm

nLocation: Mumbai

📌 Associate Director - Public Relations (New Delhi)
🏢 El Sol Strategic Consultants
📍 New Delhi