- Build and maintain strong, long-term relationships with assigned franchise partners.
- Serve as the primary point of contact for operational, commercial and business related matters.
- Conduct regular business reviews with franchisees to evaluate performance and identify improvement opportunities.
- Provide consultative support to help franchisees achieve sales, profitability and operational targets.
- Prepare and present monthly and quarterly performance reports and growth plans during business reviews.
- Monitor execution of new product launches, promotions and operational changes.
- Conduct potential market surveys for new stores following the Recent Store Feasibility Checklist.
- Drive achievement of business targets across the assigned territory.
- Ensure adherence to franchise agreements, company policies, statutory requirements and operational standards.
- Develop local marketing strategies tailored to each new store and franchise requirements to drive footfall and revenue.