Role: Senior Performance Marketing Manager

Location: Seshadripuram, Bengaluru (In office)

Work Mode: No Work From Home

Experience: 5+ Years

Joining: Immediate / ASAP

Salary: Based on experience and performance

About the Role

We are looking for a highly experienced and self-driven Performance Marketing professional who can independently plan, execute, and scale paid campaigns across multiple platforms.

This role is for someone who owns performance marketing end-to-end from strategy to execution to optimization with minimal supervision.

Key Responsibilities
End-to-End Campaign Ownership
Independently manage and scale paid campaigns across:
Google Ads (Search, Display, YouTube)
Meta Ads (Facebook & Instagram)
LinkedIn Ads
Programmatic platforms (DV360, The Trade Desk, Taboola, Outbrain)
OTT platforms (Hotstar, Prime Video, etc.)
Handle media planning, budgeting, execution, and scaling
Performance & ROI Optimization
Drive measurable growth in:
CPA, ROAS, CTR, Conversion Rate
Continuously optimize:
Creatives
Audience targeting
Bidding strategies
Funnel performance
Advanced Analytics & Tracking
Set up and manage:
Google Analytics
Google Tag Manager
Conversion tracking & attribution models
Analyze campaign data and derive actionable insights
Experimentation & Growth
Run A/B tests across:
Ads




Landing pages
Audience segments
Identify new growth channels and scaling prospects
Audience & Funnel Strategy
Build and optimize:
Retargeting campaigns
Lookalike audiences
Funnel-based campaigns

What We’re Looking For
5+ years of hands-on experience in performance marketing / PPC
Proven ability to manage high-budget campaigns independently
Strong expertise in:
Google Ads
Meta Ads Manager
LinkedIn Campaign Manager
Programmatic platforms (DV360, The Trade Desk, etc.)
Experience in OTT advertising platforms
Robust analytical mindset with data-driven decision making
Ability to work independently without constant supervision
Experience working with D2C / eCommerce brands is a plus

Must-Have Tools Experience

Advertising Platforms:
Google Ads, Meta Ads, LinkedIn Ads, YouTube Ads
DV360, The Trade Desk, Taboola, Outbrain
OTT Platforms (Hotstar, Prime Video, etc.)

Analytics & Tracking:
Google Analytics
Google Tag Manager
Platform analytics tools

Bonus (Nice to Have)
CRO tools (VWO, Optimizely, etc.)
Landing page optimization experience
Google Ads / Meta Certifications

Pay: ₹70,000.00 - ₹90,000.00 per month

Benefits
Provident Fund

Work Location: In person

📌 Performance Marketing Lead – Paid Ads & Programmatic 5+ Years Bengaluru
🏢 AKOI
📍 Bengaluru