Job Title: Google & Meta Ads Expert / Performance Marketing Executive

Company: The Professional Hair Salon and Spa (India) Pvt. Ltd.

Location: Okhla Phase-III, Recent Delhi

Job Type: Full-Time

Experience: 1–3 Years

Salary: ₹3–4 LPA

We are looking for a hands-on Google & Meta Ads Expert to plan, execute, optimize, and scale paid advertising campaigns for our e-commerce and beauty & personal care brands.

Key Responsibilities
Manage and optimize Meta Ads and Google Ads campaigns.
Handle Sales, Shopping, Performance Max, Search, Retargeting, and Lookalike campaigns.
Monitor ROAS, CAC/CPA, CTR, CPC, conversions, and overall campaign performance.
Conduct audience, competitor, keyword, and market research.
Test creatives, ad copies, audiences, offers, and landing pages.
Manage remarketing campaigns and improve website conversions.
Set up and monitor Meta Pixel, Conversion API, GA4, GTM, and conversion tracking.
Work with the creative/content team to develop high-performing ad creatives.




Prepare regular performance reports and provide actionable insights.
Scale profitable campaigns while maintaining advertising efficiency.

Requirements:
1–3 years of hands-on experience in Google Ads and Meta Ads.
E-commerce/D2C experience preferred.
Strong knowledge of Meta Ads Manager and Google Ads Manager.
Knowledge of Google Merchant Center, GA4, GTM, Meta Pixel, and Conversion API.
Strong analytical and data interpretation skills.
Good understanding of e-commerce funnels and conversion optimization.
Proficiency in Excel/Google Sheets.

Preferred Candidate: We are looking for an execution-focused skilled who can independently take ownership of campaign setup, tracking, optimization, creative testing, reporting, and scaling—not someone who has only coordinated with agencies.

Industry: E-commerce / Beauty & Personal Care

Employment Type: Full time

Pay: ₹25,000.00 - ₹33,333.00 per month

Work Location: In person

📌 Performance Marketing Specialist New Delhi
🏢 THE PROFESSIONAL HAIR SALON & SPA (INDIA)
📍 New Delhi