Role & responsibilities
Google Ads: Build, manage, and optimize paid search campaigns to achieve target cost-per-acquisition (CPA) and return on ad spend (ROAS).
Ad Optimization: Continuously test ad copy, keywords, and landing pages to improve performance.
SEO Strategy: Perform keyword research and optimize website content and meta tags to improve Google rankings.
Technical SEO: Monitor website health, fix crawl errors, and improve site speed.
Analytics: Track performance using Google Analytics (GA4) and Google Search Console, and provide weekly reports on key metrics.

Preferred candidate profile
Experience: 24 years of hands-on experience managing Google Ads and SEO.
Tools: Proficiency in Google Ads, Google Analytics (GA4), and standard SEO tools (e.g., SEMrush, Ahrefs, or Moz).
Skills: Robust analytical mindset with the ability to turn data into actionable marketing improvements.
Certifications: Google Ads certifications are a big plus

📌 Walk In Digital Marketing Specialist Bengaluru (India)
🏢 DILIGENT ENTERPRISES
📍 India