Company Description
Entain India is the engineering and delivery powerhouse for Entain, one of the world's leading global sports and permissible gaming groups. Established in Hyderabad in 2001, we've grown from a small tech hub into a agile force, delivering the latest software solutions and support services that power billions of transactions for millions of users worldwide.
Our focus at scale drives us to create technology that supports Entain's mission to lead the change in global sports and permissible gaming sector. At Entain India, we make the impossible possible, together.
Job Description
You will sit at the intersection of web analytics and business intelligence, bridging digital performance data with broader business reporting. The Analytics Engineer (Web & BI Analytics) will be the focus point. The focus point is on the end-to-end analytics pipeline for web and marketing data. This pipeline spans from Google Analytics and digital platforms through to dashboards and insights in Looker, Power BI, and Omni Analytics.
We ask that your expertise in web analytics,



digital marketing measurement, and BI visualisation tools. You will not only develop reporting, but to interpret digital behaviour data, measure campaign effectiveness, challenge assumptions, and accomplish relevant outcomes for Product, Marketing, and Certified Risk Manager teams.
Responsibilities:
Extract, manipulate, and analyse large datasets from Snowflake using SQL, turning data into explicit, applicable insights, not just outputs.
Implement Google Analytics (GA4) tracking across web properties, ensuring accurate data collection, event taxonomy, and tag management through Google Tag Manager (GTM).
Build dashboards solutions in Looker, Power BI, and Omni Analytics, ensuring they are scalable, reliable, and widely adopted by the business.
Develop reporting models that integrate web analytics data (Google Analytics, ad platforms) with primary data (player activity, revenue) to provide a unified view

📌 Web & Bi Analytics Engineer Hyderabad
🏢 Entain
📍 Hyderabad