About the Role
Drive specification-based business growth across institutional segments by influencing project stakeholders at the design stage and ensuring conversion into sales through solid execution with sales teams.
This role is responsible for building a sustainable specification pipeline, securing product approvals in institutional projects, and strengthening relationships with key influencers such as consultants, architects, government bodies, and large institutional clients.
Specification Selling & Project Influence
Identify and track large institutional and infrastructure projects at early design stages
Engage with consultants, architects, PMC, and developers to secure product specifications:
Influence product selection through technical presentations and solution-based approach
Ensure company products are embedded in project BOQs/specifications
(Core expectation: driving specification at pre-construction stage to ensure downstream sales)
Institutional Business Development
Develop and execute national strategy for institutional segment (hospitals, metros,
airports, data centers, government, PSU, etc.)
Build relationships with key institutional stakeholders and decision-makers
Identify and onboard strategic institutional accounts and long-term contracts
Drive conversion of specified projects into firm business with sales teams
Cross-Functional Coordination
Work closely with:
Sales teams for conversion of specifications into orders
Technical services for solution development and approvals
Product management for positioning and current product introduction
Align specification pipeline with commercial execution plans
Training & Technical Advocacy
Conduct technical presentations, seminars for stakeholders
Promote new technologies, systems, and solutions
Support digital tools for better specification adoption
Your Skills and Experience
Education: BE Civil
Experience: 15 to 20 Years in Specifications.
Robust network with
📌 National Specification Manager Delhi
🏢 Sika
📍 Delhi