Job DescriptionSenior SAP Marketing Cloud Consultant

NLocation: Bangalore (White Field)

NMode: Hybrid

NJob Description:

NJob Summary:

NWe are seeking an experienced Senior SAP Marketing Cloud Consultant with 7+ years of SAP experience and strong expertise in SAP Marketing Cloud SAP EmarsysSAP Marketing Cloud, customer engagement, campaign management, customer segmentation, and marketing automation. The ideal candidate should have hands-on implementation experience, excellent stakeholder management skills, and the ability to translate business requirements into scalable marketing solutions.

NKey Responsibilities

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- Lead end-to-end SAP Marketing Cloud implementation, rollout, and support projects. Gather, analyze, and document business requirements from marketing and business stakeholders.
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- Design and configure customer segmentation, target groups, marketing campaigns, customer journeys, and lead management processes.
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- Implement personalized marketing strategies across multiple channels, including email, SMS, push notifications, and social media.
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- Integrate SAP MarketingCloud with SAP S4HANA, SAP Sales Cloud, SAP Service Cloud, SAP Commerce Cloud, SAP Customer Data Cloud CDC, and third-party applications.
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- Configure marketing automation workflows, campaign execution, and performance tracking.
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- Develop customer analytics, dashboards, and marketing performance reports.
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- Support data migration,customer master data management, and data quality initiatives.
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- Collaborate with cross-functional teams, including Sales, CRM, Digital Commerce, and Analytics.
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- Troubleshoot productionissues and provide performance optimization recommendations.
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- Mentor junior consultants and provide technical and functional guidance.
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- Participate in solutionarchitecture discussions, effort estimation, and pre-sales activities where required.
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nRequired Skills:

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- 7+ years of overall SAP experience with strong expertise in SAP Marketing Cloud. Hands-on experience in at least 2-3 end-to-end SAP Marketing Cloud implementation projects.
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- Strong understanding of:
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- Customer Segmentation
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- Target Groups
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- Marketing Campaigns
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- Customer Journeys
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- Lead and Prospect Management
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- Marketing Automation
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- Customer Profiling
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- Personalization Experience integrating
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- SAP Marketing Cloud with:
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- SAP S4HANA
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- SAP Sales Cloud
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- SAP Service Cloud
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- SAP Commerce Cloud
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- SAP Customer Data CloudCDC
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- SAP CRM Knowledge of APIs, OData services, middleware SAP CPIBTP Integration Suite, and integration frameworks.
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- Experience with customer analytics, dashboards, KPIs, and campaign reporting.
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- Familiarity with data privacy regulations such as GDPR and consent management.
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- Robust analytical, problem-solving, and communication skills.

Experience working in AgileScrum environments.

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nPreferred Skills:

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- Experience with SAP Emarsys Customer Engagement.
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- Exposure to SAP Business Technology Platform BTP.
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- Knowledge of SAP Analytics Cloud SAC.
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- Understanding of omnichannel marketing and customer experience solutions.
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- Experience with AI-driven marketing, predictive analytics, and recommendation engines. SAP certification in SAP Marketing Cloud, SAP Emarsys, or related SAP CX solutions is highly preferred.
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nEducational Qualification:

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- Bachelor's degree in Computer Science, Information Technology, Engineering, or a related field.
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- SAP certifications in SAP CXMarketing Cloud are an added advantage.
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- Soft Skills Excellent stakeholder and client management skills.
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- Strong leadership and mentoring capabilities.
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- Effective communicationand presentation skills.
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- Ability to manage multiple priorities in a rapid-paced environment.
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- Strong business consulting and solutioning mindset.
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📌 Hiring: Senior Sap Marketing Cloud Consultant (Bengaluru)
🏢 ITC Infotech
📍 Bengaluru