Performance Marketing Manager
Key Responsibilities:
Assist in planning, executing, and optimizing Google, Meta, and other paid campaigns across multiple brands.
Monitor daily performance and track ROAS, CRR, CPA, CTR, CPC, and conversions.
Analyse campaign and website data to identify performance opportunities.
Support end-to-end website management, including updates, landing pages, merchandising, CRO, tracking, and website hygiene.
Conduct keyword research, audience segmentation, competitor analysis, and market research to support campaign and growth strategies.
Support SEO activities including keyword research, on-page optimization, content, and performance tracking.
Coordinate with creative, content, merchandising, and tech teams for timely execution.
Support A/B testing of creatives, landing pages, ad copies, and website journeys.




Prepare performance reports and actionable insights.
Assist with budget management and campaign delivery.
Stay updated on performance marketing, SEO, analytics, and e-commerce trends.

Requirements:
Bachelor’s degree in Marketing, Business, or related field.
0–2 years of digital/performance marketing experience, preferably e-commerce.
Familiarity with Google Ads, Meta Ads Manager, GA4, GTM, and GSC.
Basic understanding of SEO, CRO, website management, and analytics.
Robust analytical, Excel/Sheets, communication, and coordination skills.
Proactive approach with robust ownership and ability to manage multiple brands.

📌 Performance Marketing Mumbai
🏢 Metro Brands
📍 Mumbai