Core Responsibilities
Product Strategy & Roadmap: Defining the vision, roadmap, and requirements
for CRM systems, specifically focusing on user acquisition, retention, and engagement.
Growth Optimization: Running experiments (A/B testing) to optimize customer
funnels, conversion rates, and retention strategies.
Data Analysis: Monitoring key performance indicators (KPIs) such as customer
engagement rates, conversion rates, and retention rates to identify growth prospects.
Customer Journey Mapping: Creating and refining user journeys to improve the
overall customer experience and maximize lifetime value.
Cross-Functional Collaboration: Working with marketing, sales and IT teams to