Key Responsibilities
Campaign Strategy and Execution: Plan, implement, and manage performance-based marketing campaigns across platforms such as Google Ads, Facebook Ads, Instagram, LinkedIn, and display networks to achieve business goals
Data Analysis and Optimization: Monitor KPIs like cost-per-acquisition (CPA), click-through rates (CTR), and conversion rates; analyze campaign performance to identify trends and make data-informed adjustments
Budget Management: Allocate and manage marketing budgets effectively, ensuring campaigns remain within budget while maximizing ROI
Collaboration: Work closely with creative, content, sales, and product teams to develop compelling ad creatives and messaging aligned with brand guidelines Simplilearn+2.
Testing and Experimentation: Conduct A/B testing, audience segmentation, and other optimization techniques to improve campaign performance
Reporting: Prepare and present performance reports to senior management, highlighting key metrics, insights, and ROI
Market Research: Stay updated on digital marketing trends, competitor strategies, and emerging technologies to maintain a competitive edge

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Performance Marketing Executive Noida (India)
🏢 Individual Recruiter
📍 India