13 Sep
|
MediaMint
|
Hyderabad
13 Sep
MediaMint
Hyderabad
Demand Programmatic Campaign Manager
Job Location: Hyderabad
Joiners: Immediate Joiners Preferred
At MediaMint, we’re looking for an experienced Programmatic Campaign Manager to join our team and take ownership of end-to-end digital advertising campaigns across leading platforms including DV360, The Trade Desk (TTD), and Campaign Manager 360 (CM360).
This is a hands-on role for someone who enjoys working at the intersection of media, technology, analytics, and performance — from campaign setup and trafficking to optimization, troubleshooting, reporting, and client communication.
What You’ll Do
- Own end-to-end campaign execution across DV360, TTD, and CM360, including setup, trafficking, QA, launch, optimization, and reporting.
- Configure and manage Display, OLV, YouTube, CTV, Native, and Audio campaigns.
- Monitor campaign health, pacing, delivery, budgets, frequency, and performance on a daily basis.
- Develop and execute pacing strategies to ensure campaigns deliver against planned budgets and timelines.
- Analyze KPIs including CTR, Viewability, VCR, CPA, CPC, CPM,
ROAS, Conversions, and Reach to identify optimization opportunities.
- Translate campaign data into actionable insights and recommendations through client-facing reports.
- Troubleshoot issues involving creatives, targeting, tracking, discrepancies, budget allocation, and platform configurations.
- Partner closely with Client Success, Media Planning, Analytics, Creative, and Ad Operations teams.
- Manage audience strategies across first-party, third-party, custom, contextual, remarketing, and lookalike audiences.
- Lead campaign QA across creatives, landing pages, tracking pixels, Floodlight activities, UTM parameters, frequency caps, brand safety, and geo/device targeting.
- Identify opportunities to improve efficiency through bid strategy, inventory, audience, and creative optimization.
- Participate in client meetings, campaign reviews, and QBRs with confidence and data-backed recommendations.
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📌 Demand Campaign Manager (Hyderabad)
🏢 MediaMint
📍 Hyderabad