Job Type: Full-time

About the Role: We are looking for an enthusiastic and creative Digital Marketing Specialist to join our growing team. Whether you are an experienced marketer or a fresh graduate with a strong passion for digital trends, we want to hear from you!
In this role, you will help build and execute marketing strategies across search engines, social media platforms, and paid ad campaigns.

Key Responsibilities

- Search Engine Optimization (SEO): Perform keyword research, optimize website content, and assist with basic on-page and off-page SEO strategies to boost search rankings.
- Social Media Management: Create engaging content, graphics, and video posts; maintain content calendars; and interact with our audience across platforms (Instagram, Facebook, LinkedIn, TikTok, etc.).
- Pay-Per-Click (PPC) / Paid Search: Assist in setting up, managing, and optimizing paid ad campaigns on Google Ads and social media channels.
- Performance Tracking: Monitor web traffic, campaign performance, and social engagement using analytics tools, preparing simple monthly reports.





Requirements & Qualifications

- Degree or diploma in Marketing, Communications, Business, or a related field (or equivalent hands-on project experience/certifications).
- Basic understanding of SEO concepts, social media algorithms, and paid advertising (Google Ads / Meta Ads).
- Strong written and verbal communication skills.
- Creative mindset with an eye for design (experience with Canva, Photoshop, or basic video editing is a plus).
- Self-motivated, eager to learn, and capable of multi-tasking in a fast-paced environment.

What We Offer

- Competitive starting salary and room for career growth.
- Hands-on training and mentorship from experienced team members.
- Team-oriented and supportive work culture.

Pay: ₹18,000.00 - ₹25,000.00 per month

Benefits:

- Cell phone reimbursement
- Commuter assistance
- Internet reimbursement
- Paid sick time
- Paid time off
- Provident Fund

Work Location: In person

📌 Digital Marketing Specialist (Coimbatore)
🏢 MRG-Market Rate Gold
📍 Coimbatore