Key Responsibilities:

- Influencer Sourcing:

Research and shortlist relevant influencers and content creators aligned with Carbamide Forte’s target audience, including health, wellness, fitness, nutrition, and lifestyle creators.

- Outreach & Negotiations:

Conduct influencer outreach through DMs, emails, agencies, and talent managers. Assist with negotiations and collaboration finalization.

- Campaign Coordination:

Coordinate product seeding, gifting, deliveries, content timelines, approvals, and creator deliverables.

- Performance Tracking:

Maintain influencer databases and campaign trackers while tracking CPV, views, reach, engagement, clicks, conversions, and ROI.

- Creator Relationship Management:

Build strong relationships with influencers and identify high-performing creators for repeat collaborations.

- Trend & Competitor Research:

Stay updated on emerging creators, viral content formats, social media trends, and competitor influencer campaigns.

- Creative Support:

Support brainstorming and execution of influencer campaign ideas, product launches, and creator-led content.

Qualifications & Requirements:

● Bachelor's degree in any field; preferably BMS, BBA, Marketing, Mass Communication, or a related field.





● 2+ years of experience in Influencer Marketing, preferably with a D2C brand.

● Experience in influencer marketing for D2C, FMCG, Beauty, Wellness, Nutrition, Supplements, or Consumer Brands is preferred.

● Hands-on experience in influencer sourcing, outreach, negotiation, and campaign coordination.

● Solid understanding of Instagram, YouTube, and other social media platforms.

● Good understanding of influencer metrics such as CPV, CPM, Reach, Engagement Rate, CTR, and ROI.

● Strong Excel/Google Sheets skills and ability to maintain campaign trackers and databases.

● Excellent communication and negotiation skills.

● Strong follow-up and relationship-management abilities.

● Highly organized and capable of managing multiple campaigns simultaneously.

● Ability to identify relevant creators based on campaign objectives and audience quality.

● Diploma/Certification in Digital Marketing is an added advantage.

Pay: ₹25,000.00 - ₹35,000.00 per month

Application Question(s):

- What is your expected CTC in Lacs per annum?
- What is your score in the 10th grade?
- What is your score in the 12th grade?

Work Location: In person

📌 Influencer Marketing Executive (India)
🏢 Novus Life Sciences
📍 India