About Us:

Founded in 2018,having presence since 9 years and existence within PAN India.We are an AI Tech enabled marketplace platform connecting fleet owners with manufacturing brands and stakeholders for delivery from origin to destination.We are a trusted network of around 10000+trucks,6500 drivers,6000+ fleet owners and working for 250+ corporate clients.

Website: https://www.roadexpressfreight.com/

Job Description

Job Designation: Social Media and Digital Marketing

No. of Positions: 2

Employment Type: Full Time

Education: Graduate/Post Graduate

Experience: 1-3 Years

Salary: Negotiable

Joining: Immediately

Job Location: Gurugram

Office Hours: 9:30 A.M.-6:30 P.M.

Industry: Transportation,Logistics,Supply Chain and FTL

Functional Area: Social Media Marketing

Key Responsibilities:

· Strategy and Planning:Creates long-term plans that match brand goals.Organizes posting schedules and campaign launch dates across networks.Keeps up with platform shifts,current features and changing algorithms.

· Content Creation and Publishing:Writes copy,designs,graphics and coordinates video or photo assets.Ensures all published material fits brand values and visual guidelines.Plans and monitors paid social media advertising campaigns.





· Community and Engagement:Replies to users,comments,direct message and brand mentions.Partners with online influencers or other brands to expand reach,monitor reviews and protect the brand's reputation.

· Analytics and Reporting:Looks at engagement rates,follower growth,reach and click-through rates.Shares performance data and insights with brand leaders or clients.Campaign optimization and adjustments for the future plans based on what the data shows.

Skills/Requirements:

· Graduate/Post Graduate with an M.B.A. in Marketing Management or related field.

· Microsoft Office skills and core technical competencies for report preparations and data maintenance are essential.

· Strong creative,technical and analytical skills.

· Performance metrics measurements like reach,engagement rates and conversions using tools like Google Analytics or platform insights to refine strategy.

· Knowing how to set up budget and run targeted social ad campaigns considering trend awareness.

· Understanding the unique algorithms,content formats and Search Engine Optimization(SEO) tactics required for each individual social network.

· Balancing multi-platform content calendars,coordinating with design teams and meeting strict deadlines.

Using artificial intelligence tools for efficient content brainstorming,scheduling and personalization.

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Social Media and Digital Marketing (Gurugram)
🏢 RoadExpress Technology Private
📍 Gurugram