Roles and Responsibilities

- Manage channel sales activities, including dealer development, management, and secondary sales.

- Develop and maintain relationships with primary retailers, contractors, architects, and distributors to drive business growth.

- Identify new opportunities for product range selling through general trade channels.

- Convert leads into actual sales by effectively communicating product features and benefits.

- Collaborate with cross-functional teams to achieve sales targets.

- Driving revenue targets of the assigned territory by product & segment

- Payment Collection as per MYKL credit policy

- New Channel appointment - Identify & appoint high potential outlets in exisitng & new towns.

- Exisitng Channel Management (Retention & Growth) - Primary & Secondary Channel Partners development & achieve their set targets





- Market penetration - Recent town penetration, Increase numeric reach & weighted reach as per MYKL guidelines

- Promotional Activities - Inshop meets, Onsite meets, Mason Meets, Retailer Meets & other BTL activities

- Influencer Management - Enrollment & development of Rishta users (Masons / Contractors), Engaging with architects / engineers / standalone builders for demand generation.

- Product Range Selling & Maket Penetration New product launches if any.

- Market Insighting - Competition Analysis, Intelligence & Counter Share gain from exisitng channel

- Market working - As per DRCP & frequency norms

- Lead Management system - Site working & conversions

📌 Sales Executive (Indore)
🏢 MYK Laticrete
📍 Indore