Role & responsibilities

We need a consultative Business Development professional who understands digital marketing sufficiently well to diagnose a client's business need, recommend the appropriate solution and confidently convert the conversation into revenue.

- Discuss business growth, SEO, AI Search, Meta, lead generation and websites with decision-makers • Create new business rather than depending only on inbound leads • Build a disciplined pipeline and move opportunities towards closure • Cross-sell multiple Arsh services and develop long-term client value

Preferred candidate profile

Sales Exposure 8-10 lakh+ business handling / closure ability preferred The Ideal Candidate Sales Hunger + Digital Knowledge + Client Communication + Follow-Up Discipline + Closure Ability • Enjoys meeting and prospecting clients • Understands digital marketing and can explain it simply • Can identify business opportunities and recommend solutions • Is persistent without becoming pushy • Negotiates confidently and closes business • Wants to grow income, responsibility and account size 5.

Educational Profile

Preferred backgrounds include Computer Science, Information Technology, Science, BMM, Marketing, Digital Marketing, BBA/MBA Marketing or related graduate qualifications. Qualification alone should not decide the shortlist; digital understanding, sales ability and communication are more significant. 6.

Digital Marketing

Knowledge - Mandatory SEO • Organic search, keywords, rankings and traffic • On-page / off-page basics and local SEO • Lead generation through SEO AI & Modern Search • Working awareness of AI-powered search, ChatGPT/Gemini-type discovery • AEO,



GEO and AI/LLM search optimisation • Ability to discuss why search behaviour is changing Meta • Facebook and Instagram Ads • Campaign objectives, leads, audiences and retargeting • Basic performance measurement Additional knowledge of Google Ads, LinkedIn Ads, websites, social media marketing or content marketing will be an advantage. 7.

Consultative Selling Ability

The candidate should first understand the business problem before pitching any service. The recruiter should look for candidates who naturally ask diagnostic questions such as:

- What does the company sell and who is the target audience?
- Where are leads currently coming from?
- What is working and what is not?
- What is the current website / search / social performance?
- What is the business objective and marketing budget? Only after understanding the need should the candidate recommend SEO, AI SEO, Meta, Google Ads, Website, Social Media or a combined solution. Page 2 ARSH INFOSYSTEMS | Recruitment Mandate - Senior Business Development Executive8.

Sales

Responsibilities • Lead qualification and prospecting • Outbound business development • Client meetings and requirement understanding • Solution discussions and presentations • Proposal coordination and follow-up • Negotiation and closing • CRM and pipeline management • Cross-selling, upselling and relationship management 9.

Sales Performance Expectation

The recruiter must establish the candidate's actual individual sales contribution. Preference should be given to professionals who can demonstrate experience handling or generating approximately 8-10 lakh+ worth of business, with the capacity to grow beyond this level.
- Monthly target and achievement • Best sales month • Average ticket size • Number of new clients acquired • Individual contribution vs. team contribution • New business vs. renewals

📌 Walk-in || Senior Business Development Executive (Mumbai)
🏢 Talent Corner HR Services
📍 Mumbai