Location - Raipur

Working Hours - 8:30 AM – 4:30 PM

Working Days - 6 Days a Week

Weekly Off - 2nd Saturday & Sunday

Requirements

Develop, implement, and manage effective social media strategies aligned with overall business objectives.

Create, curate, and publish engaging content across various formats including text, images, videos, reels,

and stories.

Manage the day-to-day social media activities across platforms such as Instagram, Facebook, LinkedIn,

X (Twitter), and YouTube.

Monitor industry trends, competitor activities, platform updates, and emerging social media best practices.

Track and analyse social media performance metrics and prepare regular/monthly reports to evaluate campaign effectiveness.

Manage the online community by responding to comments, messages, and audience interactions in a timely manner.

Collaborate with the Marketing, Design, and Content teams to ensure consistent brand communication across all social media channels.

Plan, manage, and analyse paid social media campaigns to maximise reach, engagement, and ROI.

Identify new opportunities for audience growth and engagement across social media platforms.

Contribute fresh and innovative ideas for content, campaigns,



and social media initiatives.

Stay updated with changes in social media algorithms and adapt strategies accordingly.

Qualiications

Bachelor's degree in Marketing, Communications, Media, or a related field is preferred.

Proven experience as a Social Media Manager or in a similar social media role.

Strong understanding of major social media platforms, their algorithms, trends,and best practices.

Good knowledge of social media analytics and performance tracking.

Excellent writing, communication, and storytelling skills.

Strong creative thinking and the ability to develop fresh and engaging content ideas.

Hands-on experience with social media management tools such as Hootsuite, Buffer, or Meta Business Suite.

Basic knowledge of graphic design and/or video editing tools such as Canva, Photoshop, or CapCut will be an added advantage.

Ability to manage multiple projects, meet deadlines, and work effectively in a rapid-paced environment.

Strong attention to detailwith a data-driven approach to social media performance.

Pay: Up to ₹500,000.00 per year

Work Location: In person

📌 Social Media Manager (Raipur)
🏢 AAFT UNIVERSITY
📍 Raipur