SEO Specialist

Experience: 3–4 Years

Location: Remote

Salary: ₹30,000–₹35,000 per month

Working Days: 6 Days a Week

Working Hours: 10:00 AM – 7:00 PM

Joining: Immediate Joiners Preferred

About the Role

We are looking for an experienced and result-oriented SEO Specialist to lead and execute our organic growth strategy. The ideal candidate will be responsible for improving search visibility, driving high-quality organic traffic, increasing user acquisition, and contributing to overall business growth through effective SEO and ASO strategies.

Key Responsibilities

- Conduct comprehensive keyword research and competitor analysis to identify search opportunities and emerging trends.
- Develop and implement effective SEO strategies to improve organic rankings, traffic, and conversions.
- Oversee content creation and ensure content is informative, engaging, relevant, and SEO-optimized .
- Optimize website content, including product pages, category pages, landing pages, and blogs , for targeted keywords and improved user experience.
- Develop and execute data-driven link-building strategies to acquire high-quality backlinks from relevant websites and publications.
- Conduct regular technical SEO audits using tools such as Google Search Console and Screaming Frog.
- Identify and resolve issues related to crawling, indexing, broken links, site structure, page performance, and mobile-friendliness .
- Monitor and analyze key SEO metrics, including organic traffic, keyword rankings, conversions, and user engagement .
- Use tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and other SEO platforms for performance tracking and analysis.




- Collaborate with business and product teams to understand business priorities and implement SEO-focused initiatives and platform features.
- Work closely with content, product, and other relevant teams to ensure SEO best practices are integrated across digital platforms.
- Develop and execute link-building and off-page SEO initiatives to strengthen domain authority and search visibility.
- Stay updated with Google algorithm updates, SEO trends, and industry best practices and adapt strategies accordingly.
- Prepare and maintain SEO dashboards and reports using Microsoft Excel or Google Sheets .

Requirements & Qualifications

- 3–4 years of hands-on experience in SEO and Digital Marketing .
- Experience in the healthcare industry is preferred.
- Proven track record of implementing SEO strategies and driving organic traffic and ranking growth .
- Solid understanding of Technical SEO, On-Page SEO, Off-Page SEO, Keyword Research, Link Building, and ASO .
- Hands-on experience with Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog , or similar tools.
- Strong understanding of Google search algorithms and major algorithm updates .
- Excellent analytical and problem-solving skills with the ability to interpret SEO data and derive actionable insights.
- Strong proficiency in Microsoft Excel or Google Sheets for SEO reporting and dashboards.
- Excellent written and verbal communication skills.
- Ability to work independently, manage multiple priorities, and collaborate effectively with cross-functional teams.

What We’re Looking For We’re looking for someone who is data-driven, proactive, and results-oriented , with a strong understanding of how SEO contributes to business growth. The ideal candidate should be comfortable taking ownership of SEO initiatives from strategy and implementation to monitoring and reporting.

📌 Search Engine Optimization Specialist (India)
🏢 Zafify
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