Company Description Sapna Electricals, headquartered on Thambu Chetty Street in Chennai, is a well-established wholesale dealer of industrial and electrical products across Tamil Nadu. Founded in 1992 and expanded in 1995, the company has grown into a trusted outlet for leading industrial electrical brands such as ABB, Legrand, Eaton, and Connectwell.

Sapna

Electricals serves a wide network of industrial clients and trade partners, focusing on reliable product availability and customer service. The company also offers its own LED product line, Sofglo, developed and distributed by its sister concern, Lambent Innovates. Applicants can expect to join a secure, growth-oriented organization with a strong presence in the regional electrical market.

Role Description This is a full-time Sales Executive role based in Chennai, structured as a hybrid position with a mix of on-site customer visits and limited work-from-home flexibility.

The Sales

Executive will identify and pursue new business opportunities, manage existing customer relationships, and promote Sapna Electricals’ portfolio of industrial and electrical brands, including Sofglo LED products. Daily responsibilities include meeting clients, understanding their requirements, preparing quotations, negotiating pricing and terms, and following up to close sales. The role also involves coordinating with internal teams on inventory, delivery schedules, and after-sales support,



as well as maintaining accurate sales reports and market intelligence.

The Sales

Executive is expected to contribute to revenue growth, strengthen market presence, and uphold a high standard of professional, gender-neutral customer interaction.

Qualifications

- Candidates should possess strong sales and negotiation skills, with the ability to build and maintain long-term customer relationships.
- Candidates should possess solid communication and interpersonal skills, including clear spoken and written English and Tamil, and confident client-facing abilities.
- Candidates should possess basic knowledge of electrical and industrial products, or a willingness to learn technical specifications and brand portfolios.
- Candidates should possess planning, time management, and organizational skills to handle multiple accounts, follow-ups, and sales targets effectively.
- Candidates should possess proficiency in using CRM tools or spreadsheets, and comfort with email, phone, and digital collaboration tools.
- Candidates should possess a customer-focused mindset, professional ethics, and the ability to work both independently and as part of a team.
- Relevant experience in B2B sales, wholesale distribution, or electrical/industrial product sales is highly beneficial.
- A diploma or degree in business, commerce, engineering, or a related field is preferred, though candidates with strong relevant experience are encouraged to apply.

📌 Sales Executive (Chennai)
🏢 Sapna electricals
📍 Chennai