PR & Media Intern

Location: Remote

Duration: 3 Months

Opportunity Type: Learning-Based Internship | Real-World Projects Only

About BAOIAM

BAOIAM is a learning and career-focused organization working to create practical opportunities for students and young professionals through skill development, internships, industry exposure and career-focused initiatives.

We are looking for a PR & Media Intern who wants to understand how organizations build public visibility, communicate their stories and establish meaningful relationships with media, communities and external platforms.

This is a hands-on, project-based internship where you will work on real BAOIAM initiatives and contribute to actual PR and media activities.

About the Role

As a PR & Media Intern, you will work on activities related to public relations, media outreach, brand visibility, communications and external partnerships .

You will research media opportunities, identify relevant journalists and publications, support press communication, develop PR campaigns and help position BAOIAM and its initiatives in front of relevant audiences.

You will not simply be asked to create theoretical PR plans. You will be expected to research, execute, communicate, follow up and measure outcomes.

Key Responsibilities1. Media Research & Identification

- Research relevant newspapers, digital publications, education portals, business media and industry platforms.
- Identify journalists, editors, reporters and media contacts relevant to BAOIAM.
- Build and maintain media databases.
- Identify opportunities for BAOIAM's initiatives, achievements and stories to receive external coverage.
- Track relevant media trends and topics.

1. PR Opportunity Research

- Identify potential PR opportunities for BAOIAM.
- Research events, interviews, podcasts, webinars, articles and media features.
- Find platforms where BAOIAM's founders, teams or initiatives could be featured.
- Monitor industry conversations and identify opportunities for participation.

1. Press & Media Communication

- Assist in preparing media pitches and outreach messages.
- Draft press releases, media notes and story pitches under guidance.
- Communicate professionally with media contacts.
- Follow up on relevant media opportunities.
- Maintain records of outreach and responses.

1. Brand Storytelling

Work with the team to identify stories that can potentially generate external interest, such as:
- BAOIAM initiatives
- Student success stories
- Internship programs
- Learning initiatives
- New launches
- Partnerships
- Events
- Achievements
- Founder stories
- Industry insights
- Student/community impact

You will learn how to convert an organizational activity into a strong PR story .

1. Media Outreach Campaigns

Depending on your performance and project requirements,



you may be assigned real campaigns involving: Research → Story Development → Media List → Pitch → Outreach → Follow-up → Coverage Tracking

You will be expected to actively contribute to the execution of these campaigns.

1. PR Content Development

Support the creation of:
- Press releases
- Media pitches
- Founder profiles
- Company backgrounders
- Media briefs
- Interview briefs
- Event announcements
- PR campaign documents
- Media communication templates

1. Digital PR & Visibility

Research opportunities across:
- Online publications
- Education platforms
- Startup platforms
- Industry blogs
- Podcasts
- Online communities
- Qualified networks
- Relevant digital media platforms

The objective is to identify legitimate opportunities to increase BAOIAM's external visibility.

1. PR Tracking & Reporting

- Maintain media outreach trackers.
- Track responses and follow-ups.
- Record media opportunities.
- Monitor published coverage.
- Maintain a database of successful and unsuccessful pitches.
- Prepare periodic PR activity reports.
- Track basic PR metrics and outcomes.

Real-World Project Exposure During the 3-month internship, you may work on projects such as:

Project 1 — BAOIAM Media Database

Build a structured database of relevant media publications, journalists, editors, podcasts and digital platforms.

Project 2 — PR Outreach Campaign

Develop and execute an outreach campaign around a selected BAOIAM initiative.

Project 3 — Founder Visibility

Research relevant platforms where the BAOIAM founder/founding team could participate in interviews, podcasts, articles or industry discussions.

Project 4 — Student Success PR

Identify compelling student/intern stories and develop potential media pitches around them.

Project 5 — Education & Career PR

Track current education, employability and career-related conversations and identify opportunities for BAOIAM to contribute.

Project 6 — Media Coverage Tracking

Build a system to track BAOIAM's existing and future external visibility.

Projects will depend on BAOIAM's current priorities and business requirements.

What You Will Learn

By the end of the internship, you will gain practical exposure to:

- Public relations
- Media relations
- Journalist outreach
- PR campaign planning
- Press release writing
- Media pitching
- Brand storytelling
- External communications
- Digital PR
- Media research
- Reputation building
- PR reporting and tracking




- Professional external communication

Most importantly, you will understand how a real organization attempts to move from: “We did something” → “People should know about it” → “Why would the media care?” → “How do we communicate the story?” → “How do we get coverage?”

Who Should Apply?

This internship is suitable for students and freshers interested in:

- Public Relations
- Mass Communication
- Journalism
- Marketing
- Communications
- Media
- Advertising
- Business
- Management

Strong communication and writing skills are important. Prior PR experience is not mandatory .

What We Look For

We value candidates who are:

- Strong communicators
- Good researchers
- Confident in professional communication
- Curious about media and current affairs
- Creative storytellers
- Persistent with follow-ups
- Organized with databases and trackers
- Comfortable working independently
- Willing to communicate with external stakeholders
- Proactive in finding opportunities rather than waiting for assignments

Important: This Is a Learning-Based, Real-World Internship This is not a classroom internship .

You will work on actual BAOIAM projects and assignments. Your work may involve research, drafting, outreach, follow-ups, meetings, reporting and coordination.

You may be required to approach external platforms and communicate professionally with media contacts.

We are looking for someone who is willing to learn, execute, experiment and take ownership.

Internship Structure

Duration: 3 Months

Mode: Remote

Learning Model: Learn → Execute → Review → Improve

You will receive guidance from the relevant BAOIAM team while being expected to independently execute assigned projects.

Performance Evaluation

Your performance may be evaluated on:

- Quality of research
- Communication skills
- Quality of PR pitches
- Initiative and creativity
- Outreach consistency
- Follow-up discipline
- Project execution
- Professionalism
- Meeting deadlines
- Ability to learn from feedback
- Contribution to actual PR opportunities and outcomes

What BAOIAM Offers
- 3-month remote internship
- Real-world PR and media projects
- Practical industry exposure
- Mentorship and guidance
- Cross-functional exposure
- Internship certificate upon successful completion
- Letter of recommendation based on performance
- Potential PPO/long-term opportunity based on performance and organizational requirements

Who Should Apply? If you want to learn how real brands build visibility, communicate their stories and create media opportunities , this internship is for you.

If you are looking only for a certificate without actively working on projects, this internship may not be suitable for you.

Apply to BAOIAM and learn PR by actually doing PR.

📌 PR Intern| 3 Months | Learning-Based Internship (New Delhi)
🏢 Baoiam Innovations
📍 New Delhi