About the Role /n As the Paid Media Manager, you will lead and manage all aspects of paid media campaigns across various digital platforms. You will oversee a team of digital advertising specialists, develop strategic plans, and drive performance to achieve marketing objectives. /n Responsibilities /n /n

- Lead project execution across clients and practice teams.

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- Train and Build Team to deliver outstanding results.

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- Understanding client business and requirements.

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- Plan, optimise, and implement digital ads campaign strategies for a variety of clients.

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- Suggest and develop new campaigns across multiple channels.

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- Perform keyword/audience/interest/behaviour research and manage all the campaigns for your clients.

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- Ensure the timely and successful delivery of our solutions according to client's needs and objectives.

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- Set up a list of KPIs to track for each client.

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- Forecast and track key account metrics.

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- Managing campaign budgets & optimise the ROI.

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- Improve upon paid advertising processes and innovate new strategies and techniques.

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- Prepare and present reports on client progress so that their accounts will perform well and be different from competitors.

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- Develop higher-level client communication and account strategy, including account launch strategy, long-term campaign management, and growth/scaling strategy.

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- Build and sustain rapport with multiple clients.

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- Tracking daily, weekly & monthly KPIs to identify opportunities for improvement in performance & regularly reporting to management/clients.

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- Develop new business with existing clients and/or identify areas of improvement to meet sales quotas.

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- Recommend and implement digital projects to increase their ROI.

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- Prepare reports on account status.

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- Manage Project tasks and keep CRM up to date.

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- Prepare pitches/reports for the sales team.

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- Develop forecasting reports for prospective clients and show them ROI.

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- Collaborates with the sales team to reach prospective clients.

/n /n Qualifications /n /n

- Bachelor's degree in Marketing, Advertising, Business, or a related field.

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- Proven experience of at least 6 years in managing all Ads campaigns (Meta and Google Ads) and leading a team in a digital marketing agency or similar environment.

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- In-depth knowledge of Google Ads platform, including campaign setup, optimization techniques, and performance analysis.

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- Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions to optimize campaign performance.

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- Excellent leadership and team management skills, with the ability to inspire, motivate, and develop team members.

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- Exceptional communication and interpersonal skills, with the ability to effectively collaborate with clients and internal stakeholders.

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- Strategic thinker with a proactive approach to problem-solving and a track record of delivering results-oriented solutions.

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- Detail-oriented mindset with the ability to multitask, prioritize tasks, and meet deadlines in a quick-paced environment.

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- Passion for staying updated with industry trends, advancements, and best practices in digital advertising and paid media management.

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📌 Paid Media Manager (Gurugram)
🏢 Nians
📍 Gurugram