Job Summary:

We are seeking an experienced and result-oriented Marketing Manager B2B to develop and expand the Companys business in the pesticides and agrochemical sector. The incumbent will be responsible for marketing technical-grade pesticides, and Bulk formulations and other agrochemical products to domestic and international institutional customers.

The position requires strong industry knowledge, customer relationship management, market intelligence and coordination with Production, R&D;, Regulatory, Supply Chain and Finance teams.

Key Responsibilities:

- Develop and implement B2B marketing strategies for pesticides, agrochemical technicals and Bulk formulations.
- Identify recent business opportunities, customers, products and markets in India and overseas.
- Develop relationships with agrochemical manufacturers, formulators, institutional buyers and multinational companies.
- Manage the complete business cyclefrom lead generation and product presentation to commercial negotiation, order execution and payment realization.
- Prepare annual sales budgets, product-wise targets and customer-wise business plans.
- Conduct market research covering product demand, pricing, competitors, import-export trends and regulatory developments.
- Negotiate prices, payment terms, supply schedules and other commercial conditions within approved parameters.
- Coordinate with Production and Supply Chain teams for production planning, inventory availability and timely dispatches.
- Work closely with R&D; and Regulatory teams for product development, registrations,



technical documentation and customer approvals.
- Monitor receivables and coordinate with customers and Finance for timely collection of payments.
- Participate in industry exhibitions, conferences, customer meetings and business networking events.
- Handle customer complaints in coordination with Quality Assurance and ensure timely resolution.
- Ensure compliance with applicable laws, Company policies, product registrations, confidentiality requirements and ethical business practices.
- Submit periodic MIS reports covering sales performance, margins, outstanding payments, market developments and business opportunities.
- Guide and monitor the performance of the marketing and business development team.

Preferred candidate profile: The ideal candidate should have an established network within the agrochemical industry, strong commercial acumen and the ability to understand customers technical and business requirements. The candidate should be proactive, ethical, target-driven and capable of developing sustainable, long-term B2B relationships.

- Strong knowledge of pesticides, agrochemical technicals, intermediates and Bulk formulations.
- Understanding of the Indian agrochemical market, institutional sales and export business.
- Working knowledge of the regulatory framework applicable to pesticides and agrochemical products will be an advantage.
- At least 23 years of experience in a managerial or team-handling role is preferred.
- Experience in domestic institutional business will be an added advantage.

📌 Marketing ManagerB) (Lucknow)
🏢 India Pesticides
📍 Lucknow