About Ruvimo

Ruvimo is building the future of live learning for K-12 families in the US.

In ~1.5 years, completely bootstrapped, we’ve grown from 0 → 1,000+ US K-12 families , with 150%+ average QoQ growth .

We’re now at an exciting inflection point.

We’ve built the initial growth engine largely from scratch. Now, we’re looking for our first marketing hire to take it from 1 → 100 .

This is a rare opportunity to join early enough to build the marketing function itself , rather than inherit one.

The Role

We’re looking for a highly entrepreneurial marketer who can figure out what Ruvimo’s marketing engine should look like — and then build it.

You’ll own the full marketing charter, including:

- Developing Ruvimo’s overall marketing and growth strategy
- Identifying and prioritising the channels that can drive meaningful growth
- Building and experimenting with acquisition engines
- Owning positioning, messaging, content and creative
- Improving conversion across the customer funnel
- Building lifecycle, referral and retention initiatives
- Designing and running rapid experiments, measuring outcomes and doubling down on what works
- Using data and customer insights to inform marketing decisions
- Building the processes, playbooks and systems that make marketing scalable
- Eventually hiring and building the marketing team around you

You’ll work closely with the founders and other leaders across Ruvimo. Marketing will not operate as a silo — you’ll be deeply involved in the broader customer journey and growth of the business.

What we're looking for

- Solid marketing fundamentals

You’ve actually built or grown something. You understand acquisition, positioning, funnels, content and conversion beyond theory.
- Data-driven thinking

You’re comfortable with numbers, metrics and experimentation. You know how to turn data into decisions.




- Builder mentality

You enjoy starting with a blank sheet of paper. You can go from strategy → hypothesis → execution without needing a large team around you.
- Excellent taste

You have a strong instinct for great content, creative, messaging and storytelling. You know the difference between something that is merely “good enough” and something people genuinely remember.
- High ownership

You take responsibility for outcomes, not just tasks. You see a problem and figure out how to solve it.
- Comfort with ambiguity

There won’t always be an obvious answer. That’s the point. This role is for you if...
- You want to build , not just execute
- You enjoy figuring things out from first principles
- You like moving fast and running experiments
- You’re equally comfortable thinking strategically and getting your hands dirty
- You want your work to have a visible impact on the company
- The idea of building a function from scratch genuinely excites you

This role is probably not for you if...
- You’re looking for a narrowly defined JD
- You need a large team to execute your ideas
- You prefer established playbooks and processes
- You’re uncomfortable with ambiguity
- You’d rather manage than build

Why Ruvimo? Our founders have spent 15+ years building in education , having previously built companies including Stupidsid and Yocket.

We’re building Ruvimo with a 20+ year view .

That means we’re still early, but we’re not thinking small.

If you want to join at a stage where your decisions can fundamentally shape what the marketing function — and potentially the company — looks like , this is that opportunity.

How to apply

Send us your Application with this form: https://zfrmz.in/GYvJP6ElP4Rekozs7xGS

Why are you the person who should build Ruvimo’s marketing engine from 1 → 100?

No prescribed format. No rules.

Go crazy creative. ?

📌 Founding Marketing Lead (Mumbai)
🏢 Ruvimo
📍 Mumbai