Ecommerce & Marketing Intern (Noida)

Ecommerce & Marketing Intern (Noida)

13 Sep
|
D2C Ecommerce
|
Noida

13 Sep

D2C Ecommerce

Noida

Company Description

D2C Ecommerce is India's first multi-D2C brand online platform that sells its own homegrown brands across multiple home and lifestyle categories. The company aims to provide aspirational products at affordable prices to every Indian household. D2C Ecommerce was founded in April 2022 by industry veteran Manish Gupta with over 15+ years of experience.

Role Description

There are multiple full time on-site opportunities for Ecommerce and Marketing Interns located in Noida.

The interns will be responsible for:

- E-commerce Marketplace Management - Assist in managing products across marketplaces such as Amazon, Flipkart, and other relevant platforms. Create, update, and optimize product listings.

Ensure product titles, descriptions, images, keywords, attributes, pricing, and inventory information are accurate. Monitor product availability, orders, cancellations, returns, and customer feedback. Identify listing issues and coordinate with relevant teams for resolution. Track marketplace performance and prepare regular reports.
- Product Listing & SEO - Product Shoot and Reels Creation – Product photoshoot and Reel Creation as Photographer/ Model, for the Products of multiple categories under D2C Ecommerce. Design & Graphics - Graphic Designing, Content Design, Product Design, Retail Store Visual Merchandising. Optimize product listings for marketplace search and discoverability. Conduct keyword research and identify high-potential search terms. Improve product titles, bullet points, descriptions, and backend search terms. Analyze competitor listings and pricing. Recommend improvements to product content and presentation.
- Digital Marketing - Assist in planning and executing digital marketing campaigns. Support marketing activities across Google, Meta, marketplaces, and other relevant channels. Monitor campaign performance, traffic, conversions, and customer acquisition metrics. Assist in preparing campaign reports and identifying optimization opportunities. Research emerging digital marketing trends and competitor activities.

4. Performance Marketing - Assist in managing and monitoring advertising campaigns on platforms such as Amazon Ads, Google Ads, and Meta Ads. Track key metrics including: Impressions, Clicks, CTR, CPC, Conversion Rate, ROAS, ACOS/TACOS, Customer Acquisition Cost, Identify underperforming campaigns and suggest optimization opportunities. Assist in preparing daily/weekly advertising performance reports.

5. Social Media & Content - Assist in planning and executing social media content. Research trending topics, formats, hashtags, and competitor content. Coordinate with designers/content creators for creatives, videos, reels, and promotional campaigns. Assist in writing captions, product content, promotional messages, and campaign briefs.



Monitor social media engagement and performance.

- Sales & Business Analytics - Track daily, weekly, and monthly e-commerce sales. Analyze product-wise and marketplace-wise performance. Identify best-selling and underperforming products. Monitor revenue, units sold, average order value, conversion rates, and margins. Prepare dashboards and MIS reports using Excel/Google Sheets. Identify trends and provide actionable recommendations to management.
- Promotions & Campaign Management - Assist in planning marketplace promotions, discounts, coupons, and seasonal campaigns. Coordinate campaign calendars and promotional activities. Monitor campaign performance and sales impact. Assist in planning campaigns around events, festivals, and major shopping periods.
- Customer & Competitor Analysis - Monitor customer reviews, ratings, questions, and feedback. Identify recurring customer complaints and communicate insights to the relevant team. Conduct competitor research covering pricing, products, promotions, content, ratings, and positioning. Identify opportunities for new products or improvements to existing products.
- Website & D2C Support - Assist in managing the company's own e-commerce website. Monitor website product listings, pricing, inventory, offers, and content. Track website traffic, conversions, and customer behavior. Assist in improving the customer journey and conversion rate. Support email, WhatsApp, and other customer-retention campaigns where applicable.
- Marketing Research & Growth Initiatives - Research new marketing channels and customer acquisition opportunities. Identify potential collaborations, influencers, affiliates, and digital partnerships. Assist in developing customer acquisition and retention strategies. Research new marketplaces and online sales channels. Support management in evaluating new growth opportunities.

The duration of Internship will be 6 months and is work from office. The opportunity is a paid internship with both fixed and variable components. The internship is divided into 2 phases of 3 months each.

Post-completion of first phase, there will be a mid-term review, wherein based on performance, appraisal will be done. Post successful completion of both the phases, high performing Intern will get a PPO, and the internship will convert into full time Ecommerce and Marketing role with high ESOPs plans.

Qualifications





- Strong Business and Communication skills
- New Business Development and Lead Generation skills
- Experience in Account Management
- Excellent interpersonal skills and ability to work in a team
- Problem-solving and analytical skills
- Knowledge of e-commerce and digital marketing is a plus
- Bachelor's degree in business administration, Marketing, or related field
- Strong organizational and time management skills
- Excellent verbal and written communication skills
- Ability to handle confidential information with discretion
- Proficiency in Microsoft Office suite
- Experience in administrative support or office management is a plus
- Pursuing or completed a degree in Business, Management, or related field

Additional Skills will be an added advantage

1. Image Editing and Video Editing skills - Working Knowledge of Canva, Photoshop, Corel, Figma, Capcut etc
2. Experience with retail-specific software solutions, such as POS systems, inventory management, or e-commerce platforms.
3. Designing and Implementing Standard Operating Procedures, Defining steps for each activity at granular level.
4. Learning and Development - Conducting Training Sessions for functional staff.

Potential Learnings during the Internship

A. Ecommerce & Analytics - Cataloguing, Marketplace Listing, Category Management, Reconciliation of Marketplace/ Ecommerce Data, collecting Customer Ratings and Reviews, Analysis of Business Data to find meaningful business insights

B. Account Management and Stakeholder Management - Account Management tasks, Lead Generation, Meeting with potential leads, Collecting Customer Ratings and Reviews for Online Sales, and closure of Online Sales funnel

C. Business Analytics - Data Mining, Data Cleaning, Database Setup, Dashboard Formation, Reconciliation of Marketplace/ Ecommerce Data, Analysis of Business Data to find meaningful business insights

D. Digital Marketing - Social Media Marketing, Influencer Marketing, Graphic Designing, Performance Marketing, Google Ads, META (FB & Insta) Ads, YouTube Shots, collecting Customer Ratings and Reviews, Content Design, and Content posting

This is a high visibility role with located in Noida office.

People who should apply

- Hustlers who are ready to get their hand dirty and get the work done
- Who wants to start their business/ start-up in next 5 years
- Who wants to become a CXO within next 5 years
- Who are ready to take initiates, think creatively, challenge existing solutions and build new innovative ones
- Who are ready to work with uncertainty
- Who are targeting Tier 1 MBA next year.

People who should not apply

- Who are looking for comfortable 9 AM to 5 PM office setting
- Who can't work with uncertainty
- Who are looking for cozy office with office gossips

📌 Ecommerce & Marketing Intern (Noida)
🏢 D2C Ecommerce
📍 Noida

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